Growth Marketing & Business Operations Manager

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: TYPE OF WORK

Full Time

: SALARY

4.00 per hour

: HOURS PER WEEK

40

: DATE UPDATED

Aug 11, 2026

JOB OVERVIEW

Growth Marketing & Business Operations Manager

We are a growing U.S.-based psychological and educational services organization providing assessment, school psychology, educational, and related support services to schools, districts, families, and other organizations.

We are looking for a **hands-on Growth Marketing & Business Operations Manager** based in the Philippines to help grow our client base, referral network, online visibility, and business operations.

This is **not a purely administrative or social media position**. We are looking for someone who can actively execute marketing, lead generation, outreach, CRM management, and growth initiatives.

What You Will Do

Marketing & Lead Generation

* Develop and execute lead-generation strategies for both B2B and B2C audiences
* Research potential clients, school districts, organizations, and referral partners
* Build targeted prospect lists
* Conduct email outreach campaigns
* Create and manage email follow-up sequences
* Track leads and follow-ups through the CRM
* Identify new sources of qualified leads
* Monitor lead conversion and recommend improvements

Email Marketing & Outreach

* Create and manage cold and warm email campaigns
* Develop targeted campaigns for school districts, educational organizations, referral partners, and prospective clients
* Write professional outreach emails and follow-ups
* Segment contact lists
* Create automated nurture sequences
* Monitor open rates, click rates, responses, meetings, and conversions
* Continuously test and improve email campaigns

CRM & Automation

* Manage and maintain the company's CRM
* Experience with **GoHighLevel (GHL)** strongly preferred
* Create pipelines, stages, tags, forms, workflows, and follow-up sequences
* Keep contact and lead information organized and accurate
* Track prospects from initial contact through conversion
* Set up basic marketing automations
* Monitor opportunities that require follow-up
* Help improve the company's lead-management systems

SEO & Local SEO

* Conduct basic keyword research
* Identify opportunities for new website pages and content
* Optimize website pages for search engines
* Assist with on-page SEO, including titles, headings, meta descriptions, internal links, and image optimization
* Develop local SEO strategies
* Optimize location/service pages
* Research local directories and citation opportunities
* Monitor search rankings and website traffic
* Use Google Search Console and Google Analytics to monitor performance

Google Business Profile

* Manage and optimize Google Business Profile
* Publish regular GBP posts
* Update services and business information
* Monitor reviews and respond professionally
* Assist with developing a review-generation strategy
* Monitor profile performance and search visibility
* Identify opportunities to improve local visibility

Social Media

* Develop and maintain a consistent social media content calendar
* Create educational and informative posts
* Create simple graphics, carousels, and short-form video content
* Repurpose website and email content for social media
* Schedule posts
* Monitor engagement
* Respond to appropriate comments and messages
* Use social media to drive traffic to the website and generate inquiries

Website & Content

* Assist with creating and updating website pages
* Develop service and location-specific pages
* Assist with landing pages and lead magnets
* Identify website content gaps
* Improve calls-to-action and lead-generation opportunities
* Coordinate with website developers, writers, or other contractors when needed
* Ensure website content is accurate, professional, and optimized for search

Business Development

* Research school districts, educational organizations, private schools, and potential referral sources
* Identify appropriate decision-makers and contact information
* Develop targeted outreach campaigns
* Assist with developing referral partnerships
* Follow up with prospective business partners
* Maintain a business development pipeline
* Research new markets and potential expansion opportunities

### EHR / Practice Management Support

* Become familiar with and assist with systems such as **Jane App or similar EHR/practice-management platforms**
* Help maintain accurate client and administrative information
* Assist with basic workflow organization
* Coordinate information between the CRM and practice-management systems when appropriate
* Follow all applicable privacy, security, and confidentiality procedures

Google Workspace & Business Systems

* Work comfortably within **Google Workspace**, including:

* Gmail
* Google Drive
* Google Docs
* Google Sheets
* Google Calendar
* Google Forms
* Organize files, spreadsheets, contact lists, and business information
* Create basic reports and tracking spreadsheets
* Help document and improve recurring business processes

Required Skills & Experience

Required

* 2+ years of experience in digital marketing, lead generation, business development, marketing operations, or a similar role
* Strong written English and professional communication skills
* Experience with email marketing and outbound email campaigns
* Experience with CRM systems
* Strong organizational and follow-up skills
* Experience with lead generation and prospect research
* Comfortable working independently in a remote environment
* Strong attention to detail
* Ability to manage multiple projects and deadlines
* Comfortable learning new software and technology
* Ability to use AI tools such as ChatGPT to improve productivity and content workflows

### Strongly Preferred

* Experience with **GoHighLevel (GHL)**
* Experience with **Jane App or another EHR/practice-management system**
* Experience with Google Business Profile
* Experience with local SEO
* Experience with Google Analytics and Google Search Console
* Experience with WordPress or similar website platforms
* Experience with email marketing platforms
* Experience with social media management
* Experience with marketing automation
* Experience with B2B outreach or sales development
* Experience working with healthcare, mental health, education, psychology, or professional services organizations

## Technical Skills

Candidates should be comfortable working with several of the following:

* GoHighLevel
* Jane App or similar EHR/practice-management software
* Google Workspace
* Google Business Profile
* Google Analytics
* Google Search Console
* WordPress
* Email marketing platforms
* CRM systems
* Canva
* LinkedIn
* Meta platforms
* ChatGPT and other AI productivity tools

You do **not** need to be an expert in every platform. However, you should be technologically confident and able to learn new systems quickly.

## The Ideal Candidate

You are someone who:

* Takes initiative without needing constant direction
* Can research a problem and figure out how to solve it
* Is highly organized and follows through
* Can write professional English
* Understands how digital marketing connects to actual business growth
* Is comfortable with both marketing and operational tasks
* Enjoys working with technology and systems
* Can manage repetitive processes while also identifying ways to improve them
* Understands that generating leads is more important than simply generating social media posts
* Can look at data and determine what is working
* Is comfortable working directly with a U.S.-based business owner
* Can work independently and communicate progress clearly

## What We Are Looking For

We are looking for a **doer, not just a planner**.

You should be comfortable being given an objective such as:

> "We need more IEE referrals."

and determining the steps required to make that happen, such as:

**Research target referral sources ? build prospect list ? create outreach campaign ? launch emails ? follow up ? track responses ? schedule meetings ? maintain relationships ? report results.**

Similarly, if we say:

> "We need more visibility for our school psychology services in Oregon,"

you should be able to help execute:

**Keyword research ? competitor research ? location/service page ? SEO optimization ? Google Business/local SEO ? content ? outreach ? backlink opportunities ? lead tracking.**

## Work Arrangement

* **Remote**
* Philippines-based
* Long-term opportunity
* Must have reliable internet and a suitable remote-work environment
* Must be available during agreed-upon U.S. business hours or overlapping hours as required
* Must be comfortable communicating through email, Google Workspace, CRM, and video conferencing

## How We Measure Success

Success in this role will be measured by meaningful business outcomes, including:

* Qualified leads generated
* Email outreach performance
* Meetings and consultations generated
* New referral relationships
* Website inquiries
* Organic search growth
* Local search visibility
* CRM organization and follow-up
* Marketing campaign performance
* Growth in prospective school/district relationships
* Overall contribution to business growth

**If you are a highly organized, tech-savvy, proactive marketer who enjoys building systems and generating real business results, we would like to hear from you.**

SKILL REQUIREMENT

CRM Email Marketing Local SEO

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Growth Marketing & Business Operations Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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