Google & Meta Ads Specialist

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: TYPE OF WORK

Full Time

: SALARY

$900 / Month

: HOURS PER WEEK

8

: DATE UPDATED

Feb 11, 2026

JOB OVERVIEW

Position Type: Full-time
Location: Philippines (Remote)
Schedule: UK hours

About the Company

Our client is a UK-based full-service digital marketing agency with a strong focus on authenticity, creativity, and brand storytelling. They specialize in content creation, social media strategy, performance marketing, and influencer collaborations for the hospitality industry. With offices in Hampshire and London, the team works with clients across the UK to deliver impactful digital experiences that resonate with audiences and drive engagement.

About the Role

We’re looking for a performance-driven Google & Meta Ads Specialist who is both analytical and execution-focused. This role is ideal for someone who enjoys hands-on campaign management, thrives in a fast-paced agency environment, and understands how paid media fits into a broader brand and growth strategy.
You will focus primarily on Google and Meta Ads, contributing to campaign strategy, execution, analysis, and cross-team collaboration.

Responsibilities

- Google & Meta Campaign Management
- Day-to-day management of paid media campaigns, with 70% focus on Google and Meta Ads
- Plan, build, and launch campaigns aligned with ecommerce goals, audience strategies, and conversion objectives
- Execute structured A/B testing of creatives, audiences, bidding strategies, and landing pages
- Continuously monitor performance, pacing, and efficiency across CPC, CTR, CPA, ROAS, and other relevant KPIs
- Manage monthly campaign budgets ranging from $500 - 1,000 USD

Data Analysis & Reporting

- Analyze campaign data across Google Ads, Meta Ads, and Analytics tools to identify patterns and optimization opportunities
- Prepare clear weekly and monthly reports, highlighting insights, trends, and next steps
- Translate performance data into actionable recommendations for scaling and efficiency improvement

Cross-Team Collaboration

- Work closely with internal teams (creative, merchandising, email/CRM, operations) to ensure campaign alignment
- Communicate performance updates, testing insights, and optimization strategies clearly and proactively
- Support broader ecommerce initiatives through data-driven inputs and channel expertise

Technical & Operational Excellence

- Ensure accurate tracking setup, event configuration, and conversion integrity across platforms
- Conduct thorough QA on every campaign launch to maintain high accuracy and operational discipline
- Maintain organized documentation of testing frameworks, campaign changes, and results

Competencies and Qualifications

Must-Have

- 3+ years of hands-on experience managing Google Ads and Meta Ads in an agency or performance-driven environment
- Prior experience working in a remote, cross-functional agency setup
- Proven track record of optimizing and scaling paid media campaigns with monthly budgets ranging from $500 - 1,000 USD
- Strong experience across Google Ads channels, including Search, Shopping, Performance Max, and YouTube
- Working knowledge of Meta Ads for performance support, including audience targeting, creative testing, and budget pacing
- Demonstrated ability to interpret performance data and translate insights into clear optimization and scaling actions
- Experience managing multiple client accounts with varying objectives, timelines, and KPIs
- Comfortable working UK business hours and collaborating with UK-based stakeholders

Nice-to-Have

- Experience supporting hospitality, especially brick-and-mortar businesses
- Familiarity with GA4, Looker Studio, or similar reporting and analytics platforms

Key Qualities

Detail-Oriented - Consistently ensures accuracy in campaign setup, data interpretation, and reporting
Action-Oriented - Quickly turns insights into execution and takes initiative to move tasks forward
Organized - Manages multiple campaigns, deadlines, and workflows with clear structure and efficiency

SKILL REQUIREMENT

Google Ads Facebook Ads Media Buying

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Google & Meta Ads Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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