Google Ads & Meta Ads Assistant

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TYPE OF WORK

Part Time

SALARY

$5

HOURS PER WEEK

5

DATE UPDATED

Apr 3, 2026

JOB OVERVIEW

# ???? Google Ads & Meta Ads Assistant (Remote – Philippines)

**Location:** Remote (Philippines)
**Rate:** $5 USD/hour
**Hours:** 4–6 hours per week to start (with growth)

---

## About the Role

You’ll be working directly with **Alex Kaplan**, a professional photographer based in Northern New Jersey serving NJ, NYC, and the tri-state area.

We run two brands:

---------- — Corporate headshots, branding, corporate events
---------- — Wedding photography

We have **30+ years of experience and 625+ five-star reviews**, and we are actively scaling paid ads to generate consistent, high-quality leads.

---

## What You’ll Be Responsible For

### Google Ads (Primary Focus)

* Manage and optimize Search campaigns (this is the main priority)
* Focus on high-intent keywords only (lead generation, not traffic)
* Improve ad copy and targeting
* Monitor conversions and cost per lead
* Make decisions on bids, budgets, and keywords
* You should be comfortable looking at a campaign and d ---------- what to change without being told step-by-step

---

### Facebook / Instagram Ads

* Create and manage campaigns in Meta Ads Manager
* Test audiences and creatives
* Suggest improvements based on performance

---

### Reporting & Optimization

* Check campaigns consistently (not set-and-forget)
* Run simple A/B tests
* Send a short weekly update (what’s working, what’s not, what to change)
* Identify problems early and recommend solutions

---

## What We’re Looking For

* Experience with Google Ads (Search campaigns preferred)
* Basic understanding of Meta Ads
* You understand lead generation, not just clicks
* You can read data and make decisions (CTR, CPC, CPL)
* Strong English communication
* Organized, reliable, and proactive
* You can work without being micromanaged
* You communicate clearly and flag problems early (not after money is already wasted)

---

## ???? Not a Fit If

* You only follow step-by-step instructions and don’t think
* You wait to be told what to do instead of solving problems
* You focus on clicks instead of conversions

---

## Bonus (Not Required)

* Google Ads certification
* Experience with local service businesses

---

## Hours & Pay

* 4–6 hours per week to start
* $5/hour
* Opportunity to grow into more hours and responsibility

---

## How to Apply

Start your message with: **KaplanAds**

Include:

1. Your experience with Google Ads and/or Meta Ads
2. One campaign you worked on (what you did + results)
3. Your favorite color

---

## Quick Question (Read Carefully)

If a Google Ads campaign is getting a lot of clicks but very few conversions:

???? What are the first two things you would check, and why?

Be specific. No general answers like “check the landing page”—tell me exactly what you would look at and why.

---

?? Applications that do not follow instructions will not be reviewed.

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