Google Ads & Marketing Automation Specialist (Google Ads, WordPress, Zapier)

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TYPE OF WORK

Part Time

SALARY

$6–$9 USD/hour depending on experience

HOURS PER WEEK

5

DATE UPDATED

Mar 17, 2026

JOB OVERVIEW

WordPress + Zapier | Lead Generation Focus
Remote | Part-Time | Ongoing Role

About Us
We are an established Australian law firm seeking a highly capable Google Ads and Marketing Automation Specialist to manage the technical execution and optimisation of our Google Ads campaigns.

Our internal team uses AI to generate strategy, keywords, and ad copy, so your role will focus on building campaigns, creating landing pages, managing integrations, and optimising performance.

We currently spend approximately AUD $4,000 per month on Google Ads and are looking for someone who can proactively manage and improve performance over time.

This is not a purely transactional role. We are looking for someone who understands lead generation marketing and can actively help improve results.

Using campaign structures and strategy provided by our team, you will have Key Accountabilities such as:

Build and manage Google Ads campaigns
Optimise campaigns to increase leads and reduce cost per lead
Manage keywords, bids and negative keywords
Build and maintain campaign landing pages in WordPress
Create lead generation pages and download funnels (eBooks etc.)
Ensure landing pages convert effectively
Set up and maintain Google Ads conversion tracking
Manage Google Tag Manager and Google Analytics tracking
Build and maintain Zapier automations
Ensure leads flow correctly into Clio CRM
Track leads by campaign and source
Monitor performance and identify improvements
Provide monthly campaign performance reports
Troubleshoot campaign, tracking and integration issues
Support scaling of successful campaigns

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