GoHighLevel CRM, Automation & Sales Virtual Assistant

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TYPE OF WORK

Gig

SALARY

N/A

HOURS PER WEEK

TBD

DATE UPDATED

Aug 14, 2026

JOB OVERVIEW

GoHighLevel CRM, Automation & Sales Virtual Assistant

Perski Solutions is a Melbourne-based cleaning business looking for a reliable and experienced Virtual Assistant to help build and maintain our CRM, improve our sales follow-up, manage outreach, and support our online marketing.

This is not a basic data-entry position. We need someone who can take ownership of systems, keep leads organised, build practical automations, and help generate qualified business opportunities.

Position details

* Location: Remote
* Hours: [insert hours] per week
* Schedule: Flexible, with at least 3 hours of overlap with Melbourne business hours
* Pay: [insert hourly or monthly rate]
* Engagement: Long-term opportunity following a successful paid trial
* Trial period: Six weeks

Main responsibilities

GoHighLevel CRM

* Build, organise, and maintain our CRM in GoHighLevel.
* Create and manage sales pipelines, stages, contacts, opportunities, tags, custom fields, and follow-up tasks.
* Ensure all enquiries are entered into the CRM correctly.
* Keep lead records accurate and up to date.
* Monitor overdue follow-ups and make sure no lead is forgotten.
* Track lead sources, service requirements, sales activity, and outcomes.
* Create simple dashboards and weekly CRM reports.
* Document CRM processes so they are easy to understand and maintain.

Automation and Zapier

* Build and maintain GoHighLevel workflows and automations.
* Create and manage multi-step Zapier automations.
* Connect Webflow forms, GoHighLevel, Google Sheets, calendars, email, and other approved tools.
* Use Zapier Filters, Paths, Formatter, Delay, Schedule, and Webhooks where required.
* Create automatic lead notifications, follow-up tasks, reminders, and pipeline updates.
* Test all automations before activation.
* Monitor failed automations and troubleshoot errors.
* Prevent duplicate contacts, opportunities, tasks, and messages.
* Recommend when to use Zapier and when to use a native GoHighLevel workflow.

Sales outreach and lead generation

* Research suitable Melbourne businesses and decision-makers.
* Build targeted prospect lists for property managers, real estate agencies, builders, landlords, and related businesses.
* Find and verify contact information.
* Conduct personalised email and LinkedIn outreach.
* Complete regular follow-ups.
* Record all outreach activity in GoHighLevel.
* Identify interested prospects and book qualified conversations.
* Track replies, objections, follow-ups, and lost-opportunity reasons.
* Avoid spam, mass messaging, or low-quality automated outreach.

LinkedIn and social media

* Build and maintain the Perski Solutions LinkedIn company page.
* Assist with the owner’s LinkedIn profile where required.
* Create and schedule LinkedIn posts.
* Connect with relevant property and business professionals.
* Monitor messages, comments, and potential leads.
* Support other company social media accounts when required.
* Create simple branded graphics using Canva.

Webflow and SEO

* Make basic updates to our Webflow website.
* Create or edit service pages, landing pages, blog posts, and location pages.
* Check forms, links, buttons, and mobile responsiveness.
* Complete basic on-page SEO, including titles, descriptions, headings, internal links, and image alt text.
* Assist with keyword research and local SEO.
* Monitor Google Search Console and Google Analytics.
* Report website problems or opportunities for improvement.

AI tools

* Use AI tools such as ChatGPT to assist with research, content, outreach drafts, reporting, and process documentation.
* Create reusable prompts for approved business tasks.
* Review and edit all AI-generated work before it is published or sent.
* Check AI outputs for accuracy, tone, and relevance.
* Never enter confidential customer or business information into unapproved AI tools.
* Use AI to improve efficiency without replacing human judgement.

Required experience

Applicants must have practical experience with:

* GoHighLevel CRM.
* GoHighLevel pipelines and workflows.
* Zapier and multi-step Zaps.
* CRM setup, maintenance, and lead tracking.
* Business automation.
* Sales outreach and lead generation.
* LinkedIn outreach and company-page management.
* AI tools such as ChatGPT.
* Strong written English.
* Google Sheets and online research.
* Accurate data entry and reporting.

Highly desirable experience

* Webflow website maintenance.
* SEO and local SEO.
* Google Analytics and Google Search Console.
* Canva and social media scheduling.
* Working with Australian businesses.
* Experience in real estate, property management, construction, cleaning, or another service business.
* Experience with APIs, webhooks, JSON, or Make.

What we are looking for

You should be:

* Reliable and organised.
* Comfortable working independently.
* Proactive about identifying problems.
* Able to follow instructions and documented processes.
* Confident asking questions when information is genuinely missing.
* Careful with customer data and account security.
* Focused on quality rather than simply completing a high number of tasks.
* Able to explain technical systems in simple language.
* Consistent with follow-up and reporting.

Initial six-week trial

Weeks 1–2: CRM and automation setup

You will:

* Review or set up our GoHighLevel CRM.
* Create the required pipelines and stages.
* Organise contact fields, tags, lead sources, and follow-up tasks.
* Connect Webflow enquiries to GoHighLevel.
* Build essential lead notifications and follow-up workflows.
* Test all forms and automations.
* Create a simple CRM dashboard.
* Document the system.

Weeks 3–6: Sales and outreach pilot

You will:

* Research suitable business prospects.
* Add verified prospects to the CRM.
* Begin approved LinkedIn and email outreach.
* Complete follow-ups.
* Record every activity and response.
* Identify interested prospects.
* Book qualified conversations.
* Report on results and recommend improvements.

Key performance indicators

Performance will be measured using targets such as:

* 100% of new enquiries entered into GoHighLevel.
* 95% or more of scheduled follow-ups completed on time.
* 98% CRM data accuracy.
* 100% of important workflows tested before activation.
* Zero duplicate customer messages caused by automation.
* 25–40 well-researched prospects added per week during the outreach phase.
* 40–60 personalised outreach and follow-up activities per week.
* Interested leads escalated within one business day.
* All sales activity recorded in the CRM.
* Three LinkedIn posts published per week when content management begins.
* Weekly reports delivered on time.
* Zero fake engagement, bulk spam, privacy breaches, or misleading content.

Targets may be adjusted based on the final number of weekly hours.

How to apply

Please include the following in your application:

1. Begin your application with the words “PERSKI CRM VA.”
2. Provide a short introduction explaining why you are suitable.
3. Describe your GoHighLevel experience.
4. Describe one CRM pipeline you have built.
5. Describe one GoHighLevel workflow or automation you have created.
6. Describe one multi-step Zap you have built.
7. Explain how you prevent duplicate contacts and messages.
8. Provide examples of LinkedIn or email outreach you have completed.
9. Provide examples of Webflow, SEO, social media, or Canva work, where available.
10. Explain how you use AI in your work.
11. Provide your hourly or monthly rate.
12. Confirm your weekly availability and hours of overlap with Melbourne time.
13. Include a short Loom video introducing yourself and showing a CRM or automation you have built. Please remove or hide confidential information.

Applications without the requested information may not be reviewed.

SKILL REQUIREMENT
CRM Sales AI Tools
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