GHL Specialist & Social Media / Paid Ads Manager

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TYPE OF WORK

Any

SALARY

$6/Hr

HOURS PER WEEK

TBD

DATE UPDATED

Aug 24, 2026

JOB OVERVIEW

I am looking for a dependable remote specialist (part-time or full-time) to own our GoHighLevel (GHL) infrastructure, short-form content execution, and multi-channel ad management. We are sports rehab based chiropractic clinic in Seattle with an established TikTok and Instagram presence, and we need someone who can jump between technical GHL builds, video editing/scheduling, and campaign optimization. Most of all I am looking form someone who can help our team and grow with our team.

1. Immediate Technical Setups & Integrations

IG Comment-to-DM Funnel: Build a keyword-triggered DM flow (via GHL/ManyChat) that filters leads by Seattle location/zip code before delivering a freebie PDF.


Facebook
Lead Ads Integration: Fix/audit our broken Zapier/GHL webhook sync so Meta lead form submissions instantly trigger GHL workflows and pipeline updates without manual CSV exports.

Pixel & Conversion API Audit: Verify/set up that Meta Pixel, TikTok Pixel, and Google Ads Conversion Tracking are firing correctly across all GHL landing pages and booking widgets.

2. Content Lifecycle & Social Planner (GHL)

Content Recycling: Batch-schedule top-performing evergreen videos from our legacy library into a recurring 90-day calendar inside GHL Social Planner.

New Content Editing & Publishing: Take raw video files and edit them into polished, short-form assets (adding dynamic captions, hook text overlay, audio leveling, and vertical 9:16 re-formatting).

Multi-Channel Distribution: Publish and optimize copy/hashtags across Instagram Reels, TikTok, YouTube Shorts, and Pinterest, etc..

Community Management: Monitor and reply to incoming comments and direct messages on all connected platforms based on outlined scope of responses

Update Photo/post 1/x week via google maps via google Business Manager
3. Paid Ads Operations (IG, TikTok, Google)

Meta Ads: Set up, launch, and A/B test direct-response campaign creatives (targeting local Seattle radiuses) aimed at generating new patient consultations.

Google Ads (Local Search): Complete set up from zero. Then manage negative keyword lists, ad extensions, and bid strategies to capture high-intent local search traffic.

TikTok Ad- Complete Set up from Zero- Set up and Launch based on location

4. 90-Day Patient Transformation Backend

Pipeline Audit: Audit/help manage our 3-stage GHL pipeline (Month 1, Month 2, Month 3) to confirm trigger links, tags, and stage movements fire accurately upon appointment completions.

Sequence Buildouts: Create a Pre-Booking Nurture Sequence (educational SMS/email touchpoints sent prior to the initial visit) and a Post-Care Conversion Sequence (transitioning care-plan patients into ongoing wellness subscriptions).

Safety Rules: Regularly test tag conditions to ensure all active automation sequences instantly halt when tagged.

5. Weekly KPIs & Accountabilities
You will maintain a weekly tracking dashboard monitoring the following core metrics:

% of Planned Content Executed: Target: 95%+ adherence to the approved content schedule.

Paid Media CPL (Cost Per Lead): Tracking leads generated vs. ad spend across Meta, TikTok, and Google.

Funnel Conversion Rates: Opt-in rates for the freebie PDF and show-up rates for booked appointments.

Next Steps:
If this level of technical execution and content management fits your skillset, please reply with:

1. Your weekly availability (hours/week) and rate model.

2. A couple of examples of GHL workflows or ad campaigns you have built previously.

3. The name of theUniversity that i graduated from found on my website ---------- under "who we are" Tab (Dr. Daniel)

If we align, I will send over a quick, paid test project to evaluate our workflow fit.

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