Full-Time Google Ads & Meta Ads Specialist — Sydney Plumbing Company

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: TYPE OF WORK

Full Time

: SALARY

1000

: HOURS PER WEEK

40

: DATE UPDATED

Sep 3, 2026

JOB OVERVIEW

We are looking for an experienced, analytical Google Ads and Meta Ads Specialist to manage and improve the paid advertising performance of our Sydney-based plumbing company.

This is a full-time, long-term position. We need someone who can do more than launch campaigns or submit AI-generated reports. You must be able to independently interpret advertising data, explain what is actually happening, identify problems and provide clear recommendations to improve lead quality, conversion rates and return on ad spend.

Key responsibilities:

- Manage and optimise Google Search Ads, Local/Maps campaigns and Meta Ads
- Conduct keyword research and manage negative keywords
- Improve campaign structure, targeting, bidding, budgets and ad copy
- Analyse GA4, Google Ads and Meta Ads Manager data
- Set up and troubleshoot conversion tracking using Google Tag Manager
- Track phone calls, enquiry forms, booked jobs and qualified leads
- Identify wasted ad spend, poor-quality traffic and underperforming campaigns
- Review landing-page performance and recommend improvements
- Produce clear weekly reports explaining results, insights and next actions
- Work with our team to connect advertising data to actual leads, bookings and revenue
- Continually test new ads, audiences, offers and campaign strategies

You must have:

- Proven experience managing Google Ads and Meta Ads
- Strong knowledge of GA4, Google Tag Manager and conversion tracking
- Experience with service-based or local lead-generation businesses
- The ability to analyse data yourself—not simply copy AI-generated observations
- An understanding of CPL, CPC, CTR, conversion rate, lead quality, ROAS and attribution
- Strong written and spoken English
- Excellent attention to detail, initiative and accountability
- Availability to work full-time with suitable overlap during Sydney business hours
- Reliable internet and the ability to communicate consistently with our team

Experience with plumbing, home services, GoHighLevel, call tracking, CRM attribution and landing-page optimisation will be highly regarded.

To apply, please provide:

1. Examples of Google and Meta campaigns you have personally managed
2. Actual results achieved, including spend, leads, CPL and conversion improvements
3. An example of a report or campaign analysis you created
4. The tracking platforms and tools you are confident using
5. Your expected monthly salary and working availability

Please do not apply if you lack hands-on experience in both Google Ads and Meta Ads, cannot confidently interpret analytics, or rely on AI to perform your analysis. We will verify experience during the interview and practical assessment. Please respect our time and yours by applying only if you genuinely meet the requirements.

SKILL REQUIREMENT

Google Tag Manager Google Ads Google Analytics

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Full-Time Google Ads & Meta Ads Specialist — Sydney Plumbing Company

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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