Full-Time Content, Community & Creator Growth VA

**Skills / tags:** Video Editing · TikTok · Instagram Reels · YouTube Shorts · CapCut · Social Media Management · Reddit · Influencer Research · Community Management · Content Creation · AI Tools · Google Sheets

## Job description

We build consumer mobile apps and are looking for a reliable full-time VA to help us create short-form content, manage separate social accounts for each app, research creators, publish in relevant online communities, and support user engagement.

You will support three mobile apps:

- **StreakLeague:** a social habit and accountability app
- **Settle:** a group decision and voting app
- **Shotbox:** an app that turns screenshots into organised, actionable information

This is a combined content-production, social-account-management, community-growth, and creator-outreach role.

We will provide the product positioning, app access, screen recordings, approved brand assets, initial content angles, and guidance. You will turn these inputs into platform-native content, publish consistently, participate in relevant communities, respond to users, research creators, and track which activities generate qualified installs.

## Main responsibilities

### 1. Short-form video creation

- Turn written scripts, product ideas, app demonstrations, screenshots, and screen recordings into vertical videos for TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts
- Create videos approximately 15–45 seconds long
- Produce multiple opening hooks from one core idea
- Edit app recordings, screenshots, text overlays, licensed stock footage, approved visuals, music, and voiceovers
- Add captions, subtitles, clean cuts, sound effects, and platform-native formatting
- Create simple, natural-looking content rather than polished corporate advertisements
- Rework strong-performing videos into fresh variations
- Build and maintain reusable editing templates for each app
- Adapt videos for each platform instead of publishing the exact same version everywhere
- Export clean final files and keep project files organised in shared folders

You will not normally need to appear on camera. AI-assisted voiceovers, captions, b-roll, and visual tools may be used where appropriate. All AI-assisted content must follow the applicable platform rules.

### 2. Separate social account and channel management

Each app will have its own approved consumer-facing social accounts and channels. You will help set up, organise, and manage these accounts using company-controlled access.

This may include separate accounts for:

- TikTok
- Instagram
- YouTube Shorts
- Facebook Reels or Facebook Pages
- Reddit, where approved

Your responsibilities will include:

- Publish each piece of content to the correct app account
- Maintain the correct profile description, app-store link, branding, and pinned content
- Prepare platform-specific titles, captions, hashtags, calls to action, and descriptions
- Upload YouTube Shorts to the separate YouTube channel for each app
- Maintain a weekly content calendar for all three apps
- Track which concepts, hooks, formats, and platforms have already been tested
- Monitor comments and messages on active accounts
- Escalate bugs, payment questions, complaints, or sensitive issues
- Never change account ownership, recovery details, passwords, or permissions without approval
- Use company-provided manager or contributor access wherever available

The initial YouTube focus will be Shorts. Long-form YouTube production is not required unless later agreed.

### 3. Content scheduling and publishing

- Schedule and publish approved content across the relevant platforms
- Check every video, caption, link, app name, and call to action before publishing
- Adapt content to the style and technical requirements of each platform
- Avoid publishing identical captions and hashtags across every platform
- Repost or remake successful concepts without repeatedly uploading duplicate content
- Maintain an organised record of publication dates, links, captions, and content status
- Flag content that requires approval before publication
- Keep a balanced content mix across product demonstrations, relatable situations, challenges, outcomes, user questions, and feature education

### 4. Reddit posting, community participation, and app seeding

You will actively research and participate in relevant Reddit communities, Facebook Groups, ---------- servers, and other approved online communities.

This is a core part of the role, not an occasional task.

Your responsibilities will include:

- Research relevant communities for each app
- Read and record each community’s rules before posting or commenting
- Identify whether promotional posts, app links, screenshots, cards, feedback requests, or comments are permitted
- Maintain a community tracker showing the community name, audience, rules, allowed content, previous activity, and results
- Draft and publish approved Reddit posts and comments
- Participate in relevant conversations with useful, natural responses
- Share app links only where relevant and permitted
- Avoid posting identical text across multiple communities
- Respond to every genuine comment on our active posts
- Monitor important Reddit posts during working hours for the first six hours after publication and respond promptly
- Record posts that are approved, removed, locked, or receive moderator feedback
- Collect product feedback, objections, feature requests, and recurring user questions
- Never ask for upvotes or artificial engagement

Community participation must be transparent, helpful, and compliant with platform rules. We do not use fake accounts, invented personal stories, copied comments, mass posting, vote manipulation, or misleading engagement.

### 5. StreakLeague community seeding and card distribution

For StreakLeague, you will:

- Research communities related to habits, fitness challenges, accountability, productivity, student routines, self-improvement, and gamification
- Identify discussions where people are looking for accountability partners, habit challenges, motivation, or streak-tracking tools
- Publish approved challenge stories and product demonstrations
- Share StreakLeague challenge cards where permitted
- Share progress cards, winner cards, commissioner roast cards, and elimination cards where permitted
- Add short, natural context explaining the challenge or result
- Invite genuinely interested users to try or join a habit league
- Follow up with the outcome of a challenge when appropriate
- Respond to questions about leagues, streaks, invitations, eliminations, and the commissioner experience
- Record which card types and community angles generate the most comments, clicks, and installs

### 6. Settle community seeding and card distribution

For Settle, you will:

- Research communities related to restaurants, food choices, couples, families, friend groups, student life, travel planning, group activities, and social decision-making
- Identify discussions where groups are struggling to choose between options
- Publish approved decision examples and voting scenarios
- Share Settle question cards, poll cards, voting cards, and final-result cards where permitted
- Invite commenters to vote when community rules allow
- Return to the discussion with the final result or winner card when appropriate
- Use relevant situations such as choosing a restaurant, activity, destination, purchase, or group plan
- Respond to questions about voting, invitations, deadlines, and final decisions
- Record which decision themes and card formats generate the most participation and installs

### 7. Shotbox community participation

For Shotbox, you will:

- Research communities related to productivity, screenshot organisation, digital clutter, mobile apps, personal knowledge management, shopping screenshots, receipts, and reminders
- Participate in relevant discussions where users are asking how to organise or recover useful screenshots
- Share approved product demonstrations and workflows where permitted
- Recruit suitable testers and collect structured feedback
- Respond to questions about screenshot scanning, organisation, search, privacy, and exports
- Avoid forcing the app into conversations where it is not relevant
- Record recurring user needs that could become future product or content ideas

### 8. Creator and influencer research

- Research relevant TikTok and Instagram creators for each app
- Prioritise creators in areas such as habits, fitness, productivity, student life, app discovery, food, Dubai lifestyle, organisation, and group activities
- Review follower count, recent views, median performance, engagement, audience location, content quality, and brand fit
- Identify creators whose audience matches the app, geography, and platform availability
- Distinguish between creators who are suitable for UGC production and creators who can provide valuable audience reach
- Review previous sponsored content and whether it appeared authentic
- Find public contact methods or approved marketplace profiles
- Maintain a qualified creator shortlist in a shared Google Sheet
- Flag suspicious engagement, weak recent performance, or poor audience fit
- Recommend the best creators for outreach based on evidence, not follower count alone

### 9. Personalised creator outreach and coordination

- Send approved outreach messages
- Personalise each message using the creator’s actual content
- Follow up politely when appropriate
- Avoid identical mass messages
- Coordinate initial questions from interested creators
- Share approved app access, briefs, scripts, campaign concepts, and deadlines
- Track quoted fees, deliverables, usage rights, publication dates, replies, and follow-ups
- Help coordinate creator posts after commercial terms are approved
- Request performance screenshots after creator posts where agreed
- Track promo codes, tagged links, or attributed installs where available
- Escalate negotiations, payments, contracts, and final commercial approvals to management

The VA will not approve payments, contracts, or commercial agreements independently.

### 10. Comment, message, and audience management

- Check comments and messages on active social accounts
- Respond to genuine questions using approved product information
- Thank users for useful feedback
- Maintain a friendly, professional, and human tone
- Respond quickly during the first hours after important posts
- Escalate bugs, complaints, payment questions, refund issues, and sensitive concerns
- Identify recurring objections, confusion, or feature requests
- Turn common questions and comments into future video ideas
- Record testimonials or positive feedback only when genuine and approved for reuse
- Never fabricate reviews, outcomes, or user stories

### 11. Performance tracking and reporting

Maintain a clean tracker containing:

- Videos produced
- App and platform
- Publication date
- Hook and concept used
- Caption and call to action
- Views
- Watch time or retention where available
- Likes, comments, shares, and saves
- Profile visits
- Link clicks
- Installs or attributed conversions where available
- Communities researched
- Community rules and permissions
- Reddit or group posts and comments
- Cards shared
- Post removals or moderator feedback
- Creator outreach status
- Creator replies
- Quoted fees
- Creator posts
- Promo codes or tracked links
- User feedback and feature requests

Provide:

- A short daily update
- A weekly performance summary
- The strongest-performing content
- The weakest-performing content
- The best-performing communities and card formats
- Creator outreach progress
- Common audience feedback
- Recommended concepts, communities, and creators to test next

## Typical eight-hour working day

The exact schedule may change depending on campaigns, but a normal working day will be approximately:

- **3.5 hours:** short-form video editing and content variations
- **1 hour:** scheduling, publishing, and management of separate app accounts
- **1.5 hours:** Reddit posting, community participation, card distribution, and comment replies
- **1.25 hours:** creator research, personalised outreach, and coordination
- **45 minutes:** analytics, tracker updates, file organisation, and daily reporting

**Total: 8 hours**

Time may be reallocated on days when an important post, creator campaign, app launch, or community discussion requires more attention.

## Expected weekly output

A normal week should include approximately:

### Short-form content

- **18 finished short-form videos**
- **9 videos for StreakLeague**
- **5 videos for Settle**
- **4 videos for Shotbox**
- Platform-specific versions, titles, captions, descriptions, and calls to action prepared
- TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts publishing completed for the approved accounts
- Reusable templates and project files kept organised

### Community and Reddit activity

- Research at least 10 relevant new communities
- Keep the community rules and permissions tracker updated
- Publish approximately 2–4 approved original community posts
- Share approximately 4–8 StreakLeague or Settle cards where permitted
- Make approximately 15–25 useful, relevant community comments
- Respond to genuine comments on all active app posts
- Monitor important Reddit posts during working hours for the first six hours after publication
- Record post removals, moderator messages, user feedback, link clicks, and resulting installs where available
- Provide one weekly summary of the strongest communities, card formats, and discussion angles

These are working targets, not permission to post where promotion is prohibited. Community quality and compliance take priority over volume.

### Creator outreach and operations

- Maintain an updated qualified creator shortlist
- Complete personalised outreach to approved creators
- Record replies, quoted rates, deliverables, usage rights, and next steps
- Follow up with interested creators
- Coordinate approved creator campaigns
- Track creator-post performance and attributed installs where available

### Reporting

- Complete daily tracker updates
- Submit a short daily progress update
- Submit one weekly performance and recommendations report

Output may vary based on video complexity, live campaigns, and community rules. Quality, relevance, consistency, and measurable learning are more important than rushed output.

## Requirements

- Proven short-form video editing experience
- Strong CapCut, Premiere Pro, or similar editing skills
- Experience with TikTok, Instagram Reels, Facebook Reels, or YouTube Shorts
- Good written English
- Ability to write clear captions, simple hooks, and natural community comments
- Experience or strong interest in Reddit, Facebook Groups, ---------- , or online community management
- Comfortable researching creators and checking audience quality
- Comfortable using Google Sheets
- Strong attention to detail
- Reliable internet connection
- Able to work independently from written briefs
- Organised and consistent with deadlines
- Comfortable learning and switching between three mobile apps
- Willing to test different creative approaches
- Able to distinguish genuine community participation from spam
- Able to follow platform and community rules exactly
- Available full-time for approximately 8 hours per weekday

Experience with the following is helpful but not required:

- Creator marketplaces
- Modash, HypeAuditor, or similar creator-research tools
- AI voiceover and captioning tools
- Canva
- Social-media scheduling platforms
- UGC editing
- Mobile-app marketing
- ---------- or Facebook Group community management
- YouTube Shorts channel management
- Basic app analytics or attribution tracking

## Content, account, and community standards

All content and outreach must be truthful, original, and consistent with platform rules.

We do not:

- Fabricate customer reviews
- Claim results that did not happen
- Invent personal stories
- Impersonate users
- Use fake accounts
- Ask for upvotes or artificial engagement
- Manipulate votes or comments
- Mass-message communities or creators
- Post promotional links where they are prohibited
- Reuse copyrighted footage without permission
- Change company account ownership or recovery settings
- Publish unapproved commercial claims
- Agree to creator payments or contracts without approval

AI-assisted content must be labelled where required by the platform.

## How to apply

Start your application with the word **GROWTH** so we know you read the full post.

Please include:

1. Two or three short-form videos you personally edited
2. The editing and AI tools you use
3. Any experience with creator outreach, Reddit, or community management
4. One example of how you would find and evaluate relevant creators for a mobile app
5. One example of how you would introduce an app into a relevant online community without spamming
6. Your available working hours and time zone
7. Confirmation that you are available full-time
8. Your expected hourly rate

Shortlisted applicants will be invited to complete a paid practical trial involving short-form editing, creator research, and community research.