Facebook Ads Expert VA – Meta Ads / E-Commerce

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: TYPE OF WORK

Full Time

: SALARY

Salary $500/month

: HOURS PER WEEK

8

: DATE UPDATED

Aug 29, 2026

JOB OVERVIEW

We are looking for an experienced Facebook & Instagram Ads Virtual Assistant to join our team and help manage and grow our paid advertising campaigns.
We are a U.S.-based company in the beauty, hair care, and hair-loss industry, selling professional and consumer products online. We are looking for someone who understands how to turn Meta advertising into profitable sales — not just clicks and traffic.
Responsibilities
Create, manage, and optimize Facebook & Instagram advertising campaigns
Set up campaigns in Meta Ads Manager
Develop and test audiences, including Custom Audiences and Lookalike Audiences
Create and test different ad creatives, headlines, copy, and offers
Manage retargeting campaigns
Monitor ROAS, CPA, CTR, CPM, CPC, conversion rate, and other important KPIs
Identify poorly performing ads and make adjustments quickly
Scale winning campaigns while controlling acquisition costs
Work with our existing product images, videos, landing pages, and offers
Recommend new creative concepts based on campaign performance
Provide clear weekly performance reports and recommendations
Ensure Meta Pixel and conversion tracking are functioning correctly
What We're Looking For
You should have real hands-on experience managing Facebook/Meta Ads for e-commerce businesses.
Please do not apply if your experience is primarily theoretical or based only on courses.
The ideal candidate has:
At least 2+ years of Meta/Facebook Ads experience
Proven experience with e-commerce/DTC brands
Strong understanding of conversion campaigns and sales funnels
Experience with Shopify or similar e-commerce platforms
Experience with Meta Pixel and tracking
Strong analytical skills
Ability to make decisions based on data
Excellent written English and communication skills
Reliable internet and availability for regular communication with our U.S. team
Experience advertising beauty, cosmetics, hair care, supplements, wellness, or similar products is a major advantage.
IMPORTANT – How to Apply
Please include the following with your application:
How many years have you personally managed Facebook/Meta Ads?
What types of e-commerce products have you advertised?
What was the approximate monthly ad spend of the largest account you personally managed?
Give us an example of a campaign you improved and the ROAS or CPA before and after your optimization.
Please provide screenshots or examples of actual Meta Ads results you have managed. You may hide the client's name and confidential information.
What is your expected hourly or monthly salary?
How many hours per week are you available?
Start your application with the words “META GROWTH” so we know you carefully read the entire job description.
About the Position
We are looking for someone who can potentially work with us long-term. We value people who are proactive, responsible, data-driven, and willing to suggest improvements rather than simply waiting for instructions.
Our goal is simple: profitable growth.
If you know how to find winning audiences and creatives, improve ROAS, reduce customer acquisition costs, and scale successful Meta campaigns, we would like to hear from you.

SKILL REQUIREMENT

Instagram marketing Facebook Ads Social Media Marketing

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Facebook Ads Expert VA – Meta Ads / E-Commerce

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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