FB Paid Media Manager

Strategic Websites is seeking a motivated Social Media Ad Manager to learn and grow with our team while managing paid advertising campaigns on ---------- and Facebook for our diverse client portfolio. This role is perfect for someone who is eager to develop their paid social advertising skills, enjoys working with data, and wants to build expertise in digital marketing.

About Strategic Websites
We're a digital marketing company operating ---------- , ---------- , ---------- , and ---------- . We serve clients across industries including legal services, therapy practices, financial advisory, and nonprofit organizations—building long-term partnerships focused on sustainable growth and meaningful results.

What You'll Do

Campaign Strategy & Setup
- Set up and manage ---------- and Facebook advertising campaigns under guidance from our team
- Create ad copy and coordinate with designers on ad visuals that speak to target audiences
- Monitor daily ad spend and performance to ensure budgets are used efficiently
- Build audience segments based on demographics, interests, and targeting parameters provided

Performance Monitoring & Optimization
- Track campaign performance metrics including impressions, clicks, conversions, and cost per lead
- Conduct A/B testing on ad creative, copy, and targeting to improve results
- Make data-driven adjustments to campaigns based on performance trends
- Identify opportunities to reduce costs and improve conversion rates

Reporting & Communication
- Generate monthly performance reports showing key metrics and campaign progress
- Communicate campaign updates and results to our Project Manager
- Maintain organized documentation of campaign settings, tests, and optimizations in ClickUp
- Participate in tea ---------- etings to discuss strategy and performance

Learning & Growth
- Stay current on ---------- and Facebook advertising platform updates and best practices
- Learn advanced features including retargeting, lookalike audiences, and conversion optimization
- Develop expertise in Google Analytics and conversion tracking
- Grow your skills through hands-on campaign management with team support

What We're Looking For

Required:
- Basic understanding of social media advertising concepts (targeting, ad formats, metrics)
- Strong written English communication skills for ad copywriting and reporting
- Comfortable working with numbers and analyzing data to make decisions
- Detail-oriented with strong organizational skills
- Self-motivated and eager to learn
- Reliable internet connection and ability to work during overlapping business hours

Helpful but Not Required:
- Previous experience with ---------- Ads Manager or Facebook Ads Manager (even personal projects or coursework)
- Familiarity with Google Analytics or other analytics tools
- Experience with project management tools like ClickUp, Asana, or Trello
- Basic understanding of marketing funnels and conversion optimization
- Any certifications in digital marketing or social media advertising

What We Offer
- Competitive hourly rate: $4-$8 USD per hour based on experience and skill level
- Long-term, stable work opportunity with consistent hours
- Comprehensive training and mentorship to develop your paid advertising skills
- Work with diverse industries and campaign types to build your expertise
- Remote work flexibility
- Clear processes, templates, and documentation to support your success
- Opportunity for increased responsibility and compensation as you demonstrate results
- Professional development support including access to training resources

Work Schedule
This is a remote contractor position requiring approximately 20 hours per week. Some overlap with U.S. Eastern Time business hours (9 AM - 5 PM EST) is preferred for team communication and meetings.

Compensation & Growth
Starting rate will depend on experience level:
- Entry level (no ad platform experience)
- Some experience or relevant coursework
- 1+ year managing social media ads

To Apply

Please share:
- Your background - Tell us about any experience you have with social media advertising, digital marketing, or related fields (include coursework, personal projects, or professional experience)
- Technical comfort - Describe your experience with platforms like Facebook, LinkedIn, Google Analytics, or similar tools
- English proficiency - Provide a writing sample (can be a brief description of why you're interested in this role)
- Learning approach - Tell us about a time you learned a new technical skill and how you approached it
- Availability - Confirm your hours of availability and internet reliability

What Success Looks Like

In your first 90 days, you'll:
- Complete training on our processes and client campaign structures
- Successfully manage 2-3 client campaigns with our guidance
- Learn to generate performance reports and identify optimization opportunities
- Demonstrate reliability, attention to detail, and proactive communication

If you're eager to build a career in digital marketing, love learning new platforms, and want to grow with a supportive team, we'd love to hear from you.