Expert Digital Marketer Needed – FB & Google Ads | Lead Generation & Growth (Full-Time)

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TYPE OF WORK

Full Time

SALARY

1500

HOURS PER WEEK

40

DATE UPDATED

Dec 29, 2025

JOB OVERVIEW

We are seeking an expert-level Digital Marketer to take full ownership of our paid advertising and growth strategy across Meta (Facebook/Instagram) and Google Ads. This is a hands-on role for a proven performer who can build, manage, optimize, and scale campaigns that generate qualified leads and measurable ROI.
This is not a coordinator role and not a short-term project. We are looking for a long-term partner who can operate like an in-house growth lead.

Primary Responsibilities
Paid Media (Core Focus)
* Build, launch, manage, and scale Facebook/Instagram and Google Ads campaigns
* Own the full funnel: targeting, creatives, landing pages, retargeting, and conversions
* Optimize for CPL, CAC, ROAS, and lead quality (not vanity metrics)
* Manage daily budgets, bidding strategies, and performance optimization
* Set up and maintain tracking (Meta Pixel, Google Tag Manager, GA4)
Creative & Content Strategy
* Develop ad creatives and content angles that convert (video, UGC-style, static, copy)
* Collaborate on landing pages, lead magnets, and funnel messaging
* Repurpose content across paid, organic, email, and remarketing channels
Optimization & Growth
* Run A/B tests across ads, audiences, creatives, and funnels
* Identify scale opportunities and new traffic sources
* Continuously improve conversion rates and lead quality
Reporting & Communication
* Provide clear weekly performance updates and monthly summaries
* Explain results, insights, and optimization decisions clearly
* Take ownership of outcomes and proactively recommend improvements

Required Experience
* Proven success managing Meta and Google Ads at scale
* Documented results in lead generation and conversion-focused campaigns
* Strong understanding of funnels, CRO, and buyer intent
* Experience with analytics and attribution (GA4, GTM, pixels, CRM tracking)
* Ability to work independently, meet deadlines, and communicate clearly

Highly Preferred (Big Plus)
* Experience with local lead generation, multi-location, or franchise businesses
* SEO and content marketing knowledge
* Email/SMS automation experience (HubSpot, Go High Level, or similar)
* Landing page and funnel-building experience (ClickFunnels, Webflow, WordPress)
* Strong ad copy and conversion-focused writing skills

What This Role Is (and Is Not)
? Long-term, full-time opportunity?? Hands-on execution role with ownership?? Performance-focused, data-driven environment
? Not a short-term project?? Not an agency management role?? Not entry-level or “learning on the job”

To Apply (Important)
Please include the following in your proposal:
1. A brief summary of your experience with FB and Google Ads
2. Examples of campaigns you personally managed and the results achieved
3. The largest monthly ad budget you have managed
4. Your availability (hours/week) and timezone
5. Confirm that you are available for full-time, long-term work
Applications that do not include this information will not be considered.
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