Email & SMS Marketing Specialist (Klaviyo)

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: TYPE OF WORK

Any

: SALARY

$4.00 per hour

: HOURS PER WEEK

TBD

: DATE UPDATED

Sep 1, 2026

JOB OVERVIEW

You'll own the entire email and SMS channel: plan, write, design, and send 3–4 campaigns per week, optimize existing flows, build new ones, and launch SMS from scratch. The goal is simple — turn our existing customer base into a consistent, high-margin revenue channel that doesn't depend on ad spend.

What You'll Do
Plan and execute 3–4 email campaigns per week: product highlights, social proof, promotions, seasonal pushes, re-engagement
Optimize existing Klaviyo flows (welcome, abandoned cart, post-purchase, browse abandonment, winback) — improve copy, timing, segmentation, and design
Build new flows where gaps exist (sunset, VIP, cross-sell, replenishment, review request)
Set up and manage SMS marketing (campaign calendar + key automated flows)
Segment the list strategically — stop blasting everyone the same thing
A/B test subject lines, send times, layouts, and offers consistently
Repurpose UGC and creator content into email assets
Report weekly: revenue per campaign, flow performance, list growth, unsubscribe rate
Maintain deliverability health: list hygiene, spam rate monitoring, domain warm-up if needed

What You Won't Do
- You don't run paid ads or manage Meta/Google accounts
- You don't handle customer service
- You don't manage the Shopify store or product pages

Requirements :
- Proven Klaviyo experience — you've managed email/SMS for at least one DTC/e-commerce brand (fashion, beauty, fitness, or similar). Show us the results.
- Strong copywriting in English — subject lines that get opened, body copy that sounds human and drives clicks. No corporate tone.
- Eye for email design — you can build clean, mobile-first emails in Klaviyo's editor that match a brand's aesthetic (we're not looking for a graphic designer, but your emails need to look professional)
- Solid understanding of segmentation, deliverability, and list health
- Data-driven — you track open rates, click rates, revenue per send, and you optimize based on what the numbers say
- Self-managed — you'll own the calendar, plan ahead, and execute without being chased

Nice to Have :
- Experience specifically with women's fashion, activewear, or shapewear brands
- SMS marketing experience (Klaviyo SMS or similar)
- Familiarity with Shopify product feeds and dynamic email content
- Experience scaling email from

SKILL REQUIREMENT

Email Marketing Copywriting Workflow

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Job Post	Reporter	Rank	Reason	Date

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Email & SMS Marketing Specialist (Klaviyo)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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