Email Marketing Strategist & Graphic Designer

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: TYPE OF WORK

Part Time

: SALARY

$5-$10 per hour

: HOURS PER WEEK

24

: DATE UPDATED

Aug 1, 2026

JOB OVERVIEW

We are an ecommerce brand selling dog training tools.
We're looking for someone to lead our email marketing channel end to end, from strategy through to the final send.
We need someone who can think like a strategist, write like a marketer, design like a creative, and read data like an analyst. You'll be using the Klaviyo email platform, planning campaigns, building the visual assets, and using performance data to keep improving results month over month.

Key Responsibilities

Email Strategy & Planning:
Plan and own the monthly email calendar, balancing promotional, value-based, and product update content
Develop and maintain email messaging pillars that align with the brand positioning and customer avatars
Apply segmentation strategy (engaged, warm, and full-list sends) to maximise deliverability and performance
Identify opportunities for new flows, campaigns, and list growth initiatives

Email Marketing Execution:
Build, test, and schedule campaigns and flows in Klaviyo
Write or refine subject lines, preview text, and calls to action that convert
Ensure every email follows brand guidelines and tone of voice, founder-led, authentic, and empathetic
Manage list hygiene, suppression segments, and sender reputation

Graphic Design:
Design on-brand email graphics and layouts, primarily in Canva or Figma (other options considered too)
Maintain visual consistency across campaigns in line with our brand identity

Data & Analytics:
Monitor and report on key Klaviyo metrics (open rate, click rate, conversion, revenue per email, list growth/churn)
Use performance data to inform future strategy, content decisions, and send-time optimisation
Run and interpret A/B tests on subject lines, content, and design to continuously improve results
Provide regular performance summaries and recommendations to the founders

Collaboration:
Work closely with the founders and wider content team to stay aligned on promotions, launches, and brand direction
Coordinate campaign timelines using ---------- (our workflow system)
Communicate proactively on progress, blockers, and ideas

What We're Looking For:
- Proven experience managing email marketing in Klaviyo (essential)
- Strong understanding of email strategy, segmentation, and lifecycle/flow marketing
- Confident graphic design skills
- Comfortable working with data, and using it to make decisions
- Strong writing skills with the ability to adapt to a specific brand voice
- Highly organised, able to manage a recurring monthly production cycle independently
- Experience in DTC/ecommerce email marketing is a strong plus

SKILL REQUIREMENT

Email Marketing

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Email Marketing Strategist & Graphic Designer

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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