Email Marketing Specialist

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TYPE OF WORK

Part Time

SALARY

10,000-15,000

HOURS PER WEEK

25

DATE UPDATED

Jun 22, 2026

JOB OVERVIEW

WHAT YOU'LL BE DOING

Initial setup: Audit or build out our Omnisend account — lists, segments, automations, and brand templates from scratch.

Ongoing campaigns: Plan, design, and send around 3 advertising emails per week to our customer base.

Copywriting: Write sharp, on-brand email copy that fits our no-nonsense, barbershop voice.

Segmentation: Manage and maintain clean subscriber lists, using Shopify purchase data to target the right people.

Automations: Set up and optimize key flows — welcome series, abandoned cart, post-purchase, and win-back.

Reporting: Share simple performance updates (open rates, click rates, revenue attributed) on a regular cadence.



WHAT WE'RE LOOKING FOR

Proven Omnisend experience: Not just familiarity. You should be able to hit the ground running.

Shopify integration know-how: Connecting product feeds, syncing customer data, pulling segments.

A strong eye for e-commerce email design — clean layouts, strong CTAs, mobile-first.

Ability to work independently with minimal hand-holding once setup is done.

Good communication and reliability — we need consistent output on a weekly schedule.

Bonus: Experience with grooming, lifestyle, or men's product brands.

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