Email Marketing Specialist

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TYPE OF WORK

Full Time

SALARY

$5-$9/hr

HOURS PER WEEK

40

DATE UPDATED

Apr 14, 2026

JOB OVERVIEW

Full-Time Email Marketing & Retention Specialist (Ecommerce | GHL Expert)

We are looking for a full-time Email Marketing & Retention Specialist to own and scale our customer lifecycle marketing across our ecommerce brands.

This role is focused on driving repeat purchases, improving LTV, and building a best-in-class customer experience through email, SMS, and automation.

What You’ll Be Responsible For

1. Revenue-Driving Campaigns

Build and execute email campaigns focused on:
Customer reactivation (winback flows)
Abandoned cart / checkout recovery
Post-purchase upsells & cross-sells
Segment audiences to maximize conversion rates
Continuously test subject lines, offers, and creative

2. Retention & Lifecycle Flows

Design and implement full customer journeys:
Welcome flows
Post-purchase nurture sequences
Refill / replenishment reminders
Long-term retention + engagement loops
Build systems that keep customers engaged and coming back

3. Customer Experience Layer

Create flows that provide:
Education
Support
Easy access to help / FAQs
Help turn email into a support + trust channel, not just sales

4. Design & Creative

Design high-converting emails (Canva or preferred tools)
Work with UGC / brand assets to create compelling visuals
Maintain brand consistency across all communications

5. GHL (GoHighLevel) Automation

Build, manage, and optimize workflows inside GHL
Set up triggers, conditions, tagging, and segmentation
Ensure flows are clean, scalable, and data-driven
What We’re Looking For
Full-time availability (this is not a side role)
Strong experience in ecommerce email marketing
Proven track record improving:
Conversion rates
Retention / LTV

Email
revenue %
Hands-on experience with GoHighLevel (GHL)
Strong understanding of:
Customer psychology
Offer positioning
Direct response marketing
Bonus Points If You Have
Experience with subscription or repeat-purchase products
Experience in health, wellness, or DTC brands
Familiarity with SMS marketing
Experience integrating with checkout/payment flows (Stripe, etc.)
How We Measure Success
Increase in repeat purchase rate
Growth in email-driven revenue
Improved customer engagement (open/click rates)
Reduction in churn / drop-off
Compensation
Competitive salary (based on experience)
Performance-based bonuses tied to revenue growth

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