Email Campaign Setup and Management Specialist

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: TYPE OF WORK

Any

: SALARY

$3.00 -$7.00 per hour

: HOURS PER WEEK

20

: DATE UPDATED

Nov 8, 2025

JOB OVERVIEW

Virtual Assistant – Email Campaign Setup & Management

Type: Freelance / Remote
Hours: Part-time (10–20 hrs per week to start)
Industry: Moving & Logistics
Company: Big Deahl’s Movers

About Big Deahl’s Movers

Big Deahl’s Movers is a professional moving company with over 20 years of experience and more than 8,000 successful moves completed. We specialize in residential, commercial, and specialty moves—including security safes, pianos, and large items. We’re looking for a skilled Virtual Assistant with proven experience in email marketing setup, automation, and campaign management to support our growing marketing and outreach efforts.

Responsibilities

Set up and manage email marketing campaigns using our CRM or preferred platform (e.g., HubSpot, Mailchimp, ActiveCampaign, or similar).

Design clean, professional email templates using brand guidelines.

Segment and maintain contact lists (realtors, restoration companies, past customers, new leads, etc.).

Create automated workflows such as welcome sequences, follow-ups, and re-engagement campaigns.

A/B test subject lines, copy, and layouts to improve open and click rates.

Track key performance metrics (deliverability, open rate, CTR, conversions) and prepare concise reports.

Clean and update lead databases to maintain high deliverability.

Coordinate with management on campaign timing, message strategy, and promotions.

Ensure compliance with email best practices and CAN-SPAM regulations.

Requirements

2+ years of experience in email marketing, campaign setup, or CRM management.

Proficiency with tools like HubSpot, Mailchimp, ActiveCampaign, or Zoho Campaigns.

Understanding of email automation, segmentation, and deliverability best practices.

Excellent written English and attention to detail.

Strong organizational and communication skills.

Reliable, self-motivated, and able to meet deadlines with minimal supervision.

Preferred Skills

Experience working with service-based businesses (moving, logistics, real estate, or home services preferred).

Knowledge of copywriting and email design principles.

Familiarity with CRM integrations and contact management.

Basic Canva or design experience for branded visuals (optional).

Compensation

Competitive hourly rate or project-based (depending on experience).

Flexible schedule – work from anywhere.

Potential for ongoing work and expanded responsibilities as campaigns grow.

Email Campaign VA – Skills Test

Instructions:
Complete the following tasks and submit your work (screenshots or brief written answers). You may use any email platform you’re familiar with (e.g., Mailchimp, HubSpot, ActiveCampaign, etc.).

1. Campaign Setup

Create a sample email campaign promoting Big Deahl’s Movers’ exclusive moving discount for home sellers.

Subject line: Write 2 different options you would test.

Body: Draft a short email (no more than 150 words) using a friendly, professional tone.

CTA: Suggest 1 call-to-action button or link text.

2. Segmentation

Explain how you would segment the following contacts for better targeting:

Realtors

Restoration companies

Homeowners who requested a quote but haven’t booked

(2–3 sentences total is enough.)

3. Automation Workflow

Describe a 3-step automation for following up with leads who requested a moving quote but haven’t replied.
Example:
1?? Day 1 – thank-you email
2?? Day 3 – reminder
3?? Day 7 – final offer

4. Reporting Example

List 3 key metrics you track to measure email performance and explain briefly why each matters.

5. Deliverability

Share 2 things you always do to keep email deliverability high and avoid spam folders.

SKILL REQUIREMENT

Content Creation Reliability Self-motivation

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Email Campaign Setup and Management Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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