Blossom Beauty Skincare

Digital Marketing & Website Specialist VA

Please login or register as jobseeker to apply for this job.

: TYPE OF WORK

Full Time

: SALARY

$375.00 USD

: HOURS PER WEEK

34

: DATE UPDATED

Sep 18, 2026

JOB OVERVIEW

NOW HIRING: Digital Marketing & Website Specialist VA

**Beauty & Skincare Brand | Long-Term Opportunity | Remote – Philippines**

Are you a creative digital marketer who knows how to turn great content into real business growth?

Do you have a passion for beauty, skincare, and wellness? Are you skilled in website management, SEO, social media marketing, graphic design, and video editing?

We're looking for a talented, results-driven **Digital Marketing & Website Specialist** who can do more than simply complete assigned tasks. We want someone who brings fresh ideas, takes initiative, and knows how to help a brand grow.

If you enjoy creating beautiful content, improving website performance, building online visibility, and turning digital engagement into actual customers, we'd love to meet you!

ABOUT US

Blossom Beauty Skincare is a growing skincare and spa brand based in Fort Lauderdale, Florida, USA.

We specialize in professional skincare treatments, beauty and wellness services, and our own skincare product collection.

Our mission is to help people achieve healthier, more radiant skin while delivering an exceptional beauty and self-care experience.

We're expanding our digital presence and looking for a dedicated professional who wants to grow with us long-term.

**This is not a short-term freelance project. We're looking for a committed team member who wants to contribute to the success of our brand.**

YOUR ROLE: HELP US GROW, CREATE & CONVERT

You'll play an important role in strengthening our online presence, improving our website, increasing brand awareness, and supporting the growth of our skincare product sales and spa bookings.

1. Website Design, Management & Optimization

* Design, update, and maintain professional, visually appealing websites.
* Manage WordPress, Squarespace, GoDaddy, and/or Shopify websites.
* Update service pages, product listings, images, pricing, and promotional content.
* Ensure websites are mobile-friendly, easy to navigate, and optimized for conversions.
* Identify and resolve broken links, website errors, and basic technical issues.
* Improve website speed, user experience, and overall performance.
* Maintain a consistent luxury beauty and skincare brand aesthetic.

2. SEO & Google Business Profile Optimization

* Conduct keyword research to identify opportunities for increased website traffic.
* Optimize website pages, product descriptions, blogs, titles, meta descriptions, and image alt text.
* Implement local SEO strategies to improve visibility in Google Search and Google Maps.
* Optimize and maintain our Google Business Profile.
* Monitor Google Search Console and identify indexing or technical SEO issues.
* Track organic traffic, keyword performance, and website conversions.
* Recommend strategies to increase qualified traffic, spa bookings, and product sales.

**Our goal is not simply more website visitors. We want visitors who become paying customers.**

3. Social Media Management & Content Creation

* Develop and execute engaging content strategies for Instagram, Facebook, TikTok, and other relevant platforms.
* Create professional graphics, carousels, promotional materials, and short-form videos.
* Edit Reels and TikTok videos using CapCut, Canva, or similar tools.
* Write compelling captions with clear calls to action.
* Create and maintain a consistent content calendar.
* Schedule and publish content across our social media platforms.
* Research relevant trends and adapt them to our brand.
* Support community engagement by responding to comments and messages according to brand guidelines.
* Develop creative campaigns to promote skincare products, spa services, special offers, and seasonal promotions.

4. E-Commerce & Product Marketing

* Create and optimize product listings for Shopify, Amazon Seller Central, TikTok Shop, and other relevant marketplaces.
* Write persuasive, SEO-friendly product titles and descriptions.
* Create product graphics, promotional banners, and marketing content.
* Assist with product launches, promotional campaigns, and special offers.
* Monitor product listing performance and recommend improvements.
* Maintain accurate product information and consistent branding across sales channels.

5. Email Marketing & Customer Engagement

* Design professional, visually appealing email newsletters.
* Create promotional emails for skincare products, spa services, and seasonal offers.
* Manage subscriber lists and audience segmentation.
* Set up and maintain basic email automations, including welcome sequences and abandoned-cart recovery where supported.
* Track email performance and recommend improvements.

6. Digital Marketing & Paid Advertising

* Assist with Meta Ads Manager campaigns for Facebook and Instagram.
* Support campaign setup, creative development, audience targeting, and performance monitoring.
* Research competitors, marketing opportunities, and industry trends.
* Recommend strategies to improve brand awareness, generate leads, and increase sales.

7. Reporting & Administrative Support

* Monitor website and marketing performance using Google Analytics, Google Search Console, and platform analytics.
* Prepare concise monthly performance reports.
* Track progress on assigned projects and marketing campaigns.
* Organize digital assets and files in Google Drive.
* Participate in weekly Zoom meetings and provide project updates.
* Proactively identify problems and recommend practical solutions.

WHAT WE'RE LOOKING FOR

**Required qualifications**

* Minimum 2 years of relevant experience in digital marketing, website management, or a closely related role.
* Excellent written and spoken English.
* Demonstrated experience managing and updating websites using WordPress, Squarespace, GoDaddy, or Shopify.
* Strong graphic design skills using Canva or similar tools.
* Experience editing short-form videos using CapCut or similar software.
* Working knowledge of SEO, keyword research, and Google Business Profile optimization.
* Experience creating and managing social media content.
* Familiarity with Google Analytics and Google Search Console.
* Ability to write engaging, professional marketing copy.
* Strong organizational skills, attention to detail, and ability to meet deadlines.
* Ability to work independently, communicate clearly, and take initiative.

**You should be comfortable using AI tools such as ChatGPT and Claude to improve productivity while maintaining originality, accuracy, and brand consistency.**

We value candidates who can demonstrate real work and measurable results, not just list software on their resumes.

BONUS SKILLS THAT WILL MAKE YOU STAND OUT

* Experience working with beauty, skincare, wellness, or e-commerce brands.
* Advanced WordPress, Go Daddy
* Basic HTML/CSS knowledge.
* Experience with Amazon Seller Central and TikTok Shop.
* Experience managing Shopify product listings.
* Meta Ads Manager experience.
* Email marketing automation experience.
* Experience improving Google Business Profile visibility.
* Influencer marketing or affiliate marketing experience.
* Strong understanding of conversion optimization and e-commerce sales funnels.

You do not need to be an expert in every platform listed above. However, you must have strong foundational skills, relevant hands-on experience, and the willingness to learn new systems.

THE IDEAL CANDIDATE

We want someone who:

✓ Takes ownership of their work and follows through without constant reminders.

✓ Thinks creatively and brings fresh marketing ideas to the table.

✓ Understands that beautiful content should also support business growth.

✓ Can identify opportunities and suggest improvements without always being asked.

✓ Communicates proactively and provides consistent updates.

✓ Pays close attention to details, deadlines, and brand consistency.

✓ Is resourceful, dependable, and comfortable learning new tools.

✓ Wants to build a long-term professional relationship with a growing company.

**We're looking for a problem-solver and creative partner, not someone who simply checks tasks off a list.**

WORK SCHEDULE & AVAILABILITY

* 100% remote position based in the Philippines.
* Must be available during agreed-upon U.S. Eastern Time business hours for interviews, weekly Zoom meetings, coaching, and training.
* Must have a reliable internet connection and a suitable remote work environment.
* Must be responsive, dependable, and able to meet agreed-upon deadlines.

The specific work schedule and compensation will be discussed during the interview process.

WHAT WE OFFER

* Long-term, stable work with a growing U.S.-based beauty and skincare company.
* Competitive monthly compensation based on experience and qualifications.
* Performance-based bonuses and opportunities for salary increase.
* Paid Christmas and New Year's holidays.
* Opportunities for professional development and skill enhancement.
* A supportive, collaborative work environment.
* Opportunities to take on greater responsibilities as our company grows.

We believe in recognizing initiative, creativity, dedication, and meaningful contributions to our business.

HOW TO APPLY

**Please email your application to ---------- **

Subject line: Digital Marketing VA – Your Full Name

Your application MUST include the following:

**1. A short, personalized cover letter**

Tell us why you're interested in working with Blossom Beauty Skincare, what makes you a strong candidate, and how your skills could contribute to our growth.

**2. Your updated resume**

Include your relevant experience, technical skills, and previous roles.

**3. Your portfolio or work samples**

Please provide links or examples of your work, including relevant website projects, social media graphics, short-form videos, SEO projects, email campaigns, or e-commerce product listings.

**4. A brief response to these three questions:**

* Which digital marketing or website management project are you most proud of, and what results did you achieve?
* If you joined our team, what are the first three things you would evaluate to improve our online presence?
* Which platforms or skills are you strongest in, and which would you need additional training on?

Please also confirm your availability for meetings and training during U.S. Eastern Time business hours.

**IMPORTANT:** Applications that do not include the requested information will not be considered.

We are looking for thoughtful, personalized applications that demonstrate genuine interest in our company and the ability to contribute to our success.

READY TO GROW WITH US?

If you're creative, dependable, ambitious, and excited about helping a beauty and skincare brand expand its digital presence, we'd love to hear from you.

**Join Blossom Beauty Skincare and help us turn creativity into growth, engagement into customers, and great ideas into measurable results.**

We look forward to reviewing your application!

SKILL REQUIREMENT

Google Analytics Social Media Management Local SEO

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Blossom Beauty Skincare

Digital Marketing & Website Specialist VA

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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