Digital Advertising Specialist (Meta + Google Ads)

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TYPE OF WORK

Any

SALARY

$4-5 per hour

HOURS PER WEEK

5

DATE UPDATED

May 22, 2026

JOB OVERVIEW

Digital Advertising Specialist (Meta + Google Ads)
Remote | Freelance / Part-Time to Start

About MCA Marketing

MCA Marketing is a strategy-driven marketing agency based in Tacoma, Washington. We help organizations grow through integrated marketing, branding, content, digital campaigns, web development, and communications strategy.

Our clients include nonprofits, higher education institutions, tourism organizations, small businesses, and public sector organizations across Washington and Oregon.

We are growing and looking for an experienced Digital Advertising Specialist to support client campaigns across Meta and Google platforms.

About the Role

We are looking for someone with real hands-on experience running paid campaigns who can help execute and optimize campaigns across:

• Meta Ads (Facebook and Instagram)
• Google Ads
• YouTube Ads
• Retargeting campaigns
• Conversion tracking and reporting

This is not an entry-level role. We are looking for someone who understands campaign strategy, audience targeting, ad setup, optimization, reporting, and troubleshooting.

You should be dependable, proactive, detail-oriented, and comfortable working independently.

Responsibilities

• Build and manage Meta and Google ad campaigns
• Set up targeting, conversions, retargeting, and tracking
• Monitor performance and optimize campaigns
• Create reporting summaries and insights
• Coordinate with our strategy and creative teams
• Help troubleshoot ad account or pixel issues
• Recommend improvements based on performance data
• Assist with campaign launches and QA

Requirements

• Proven experience managing Meta and Google Ads campaigns
• Strong understanding of campaign optimization and performance metrics
• Experience with Meta Business Manager and Google Ads Manager
• Familiarity with Google Analytics and conversion tracking
• Ability to communicate clearly in English
• Strong attention to detail
• Reliable internet and consistent communication
• Ability to meet deadlines and follow through

Preferred

• Agency experience
• Experience managing multiple client accounts
• Experience with Looker Studio or reporting dashboards
• SEO or landing page optimization experience
• Experience with nonprofit, higher education, tourism, or public sector campaigns

Important

We are looking for someone trustworthy, professional, and reliable. Communication and follow-through matter greatly to us.

To Apply

Please include:

A short introduction about yourself
Your experience managing Meta and Google campaigns
Examples of campaigns you have worked on
Metrics or results you helped improve
Your hourly rate
The word “Cascade” in your application subject line so we know you read the full posting

Compensation

Hourly freelance compensation based on experience and skill level.

This role may grow into a larger ongoing engagement for the right person.

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