Creative Strategist for DTC Meta Ads + Organic Content (Long-Term)

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TYPE OF WORK

Full Time

SALARY

2000

HOURS PER WEEK

40

DATE UPDATED

Oct 23, 2026

JOB OVERVIEW

Please only apply if you can send a Loom video outlining your experience. Applications without a Loom video will not be considered

Hey there! We’re Orange Leaf, a creative agency that makes ad and social content for ecommerce brands. We started as a short-form content agency, and over the past year we’ve grown into a team that builds Meta ads and organic content for DTC brands, with a lot of our work made using AI video.

We’re looking for a creative strategist to join our team long term and grow with us as we scale into 2027.

Who we’re looking for

Someone who understands the art of two very different things:

- Making sales with video content (paid ads that convert)
- Going viral with video content (organic content that spreads)

These need different approaches, and you should know the difference. You understand viewer psychology: why people stop scrolling, why they keep watching, and why they buy.

We do a lot of AI video, but AI video needs taste. Impressive visuals alone don’t make a good ad. Taste is what we’re hiring for.

What you’ll be doing:

- Building creative strategy for our clients, both paid and organic
- Writing scripts for Meta ads that perform
- Researching ads and brands in Foreplay to guide creative direction
- Putting together strategy docs and creative briefs in Notion when we onboard new clients
- From time to time, giving feedback on our editors’ video projects (clear suggestions on how to make each video better)

What you need:

- Proven experience as a creative strategist for DTC brands on Meta
- Strong scriptwriting skills for ads
- Experience with organic content strategy
- Experience with Foreplay / Meta Ads Library
- Available during Eastern Time (EST) hours

Being part of the team

- You’ll be working alongside a small creative team of editors and designers. We want someone who cares about the work and wants a team they can contribute to long term. As the business grows, your role can grow, and so can your pay.

To apply, please include:

- Results you've helped achieve
- Brands you’ve done creative strategy for (paid, organic, or both)
- A short Loom video introducing yourself and how you approach creative strategy. This is optional, but applicants with a Loom will be reviewed first.

Start your proposal with the word “taste” so we know you read the whole post. Applications without it won’t be considered.

If you’re naturally creative and want to build something long term with a team that’s growing, we’d love to hear from you!

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