Creative Strategist & AI Content Creator | Meta, TikTok & Instagram

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TYPE OF WORK

Part Time

SALARY

$6-12/hour (USD)

HOURS PER WEEK

20

DATE UPDATED

Sep 23, 2026

JOB OVERVIEW

We’re AmpX a growing e-commerce brand based in Melbourne, Australia selling electric bike conversion kits, motors, batteries and accessories.

Website: ----------
TikTok + ----------

In need of an addition for our team someone creative and sharp to take ownership of our paid and organic content across Meta, TikTok and Instagram. If you’re looking for a short-term role, please don’t apply.


WHAT THE JOB LOOKS LIKE DAY-TO-DAY

Creative research and strategy:
• Research competitors through Meta Ads Library, TikTok and Instagram
• Find ads, hooks, angles and formats that are working
• Identify what is getting views, engagement and appears to be converting
• Research our customers, products, reviews and market
• Stay on top of current content and advertising trends
• Develop new hooks, angles, scripts and creative ideas to test

Content creation:
• Create Meta video and static ads
• Create TikToks, Reels, Stories and organic content
• Create AI product images, lifestyle scenes and UGC-style content
• Edit short-form videos with strong hooks, pacing, captions and CTAs
• Turn existing product footage, customer builds and reviews into content
• Create variations of winning creatives for further testing

You’ll also use metrics such as CTR, CPA, ROAS, hook rate, hold rate and watch time to understand what’s working and improve future content.

The goal is simple: research what works, create better content, test it and improve conversion rates.

WHAT WE’RE LOOKING FOR
• Experience with DTC or e-commerce content
• Strong understanding of Meta Ads, TikTok and Instagram
• Good knowledge of Meta Ads Library and competitor research
• Strong short-form video editing skills
• Experience with CapCut, Higgsfield, ElevenLabs, Claude, ChatGPT Image Gen or similar tools
• Strong understanding of AI image and video generation
• Strong written English and copywriting
• Understanding of hooks and direct-response advertising
• Comfortable analysing ad performance and using data to improve creatives
• Able to work independently without needing every idea given to you

Having your own software subscriptions is preferred, but we are happy to provide tools where needed.

What matters more is your ability to quickly research and understand a new brand, its products, customers and competitors. You should be able to identify what is working, what isn’t and turn that research into better content.

You’ll be provided with a tracking sheet to log your hours and work completed. Payment will be made at the end of each month based on your logged hours.

PAY
$6-12 USD/hr depending on experience + performance bonuses.

Rates can increase as you prove yourself and take on more responsibility.

HOURS
Around 1-6 hours per day, 5-6 days per week depending on workload and results.

This is an output-focused role. We care more about the quality and performance of your work than the number of hours spent online.

HOW TO APPLY
• Your portfolio / Why you're a good fit
• Examples of ads or content you personally researched and created
• Results from previous ads where available
• The AI tools you currently use
• Are you a stronger Creative Strategist or AI Content Creator?
• One thing you would improve after looking at ---------- ----------

We will shortlist two candidates for a 7-day paid trial and work with both to see who is the better long-term fit.

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