Full Time
1000
48
Sep 4, 2026
Creative Strategist (DTC / Direct Response) Ecommerce
We are looking for a direct-response Creative Strategist to own our creative testing pipeline, hook development, and iteration engine.
You live at the intersection of consumer psychology and ad metrics. You don’t guess what works; you audit the account, diagnose why a hook won or dropped off at second 3, and hand our production team bulletproof briefs that scale.
What You’ll Own
Ideation & Research: Mine customer reviews, Reddit, competitor libraries, and cultural trends to uncover breakthrough hooks, angles, and objections.
Briefing & Scripting: Produce high-converting scripts, storyboards, and visual briefs for UGC creators, static designers, and video editors.
Creative Analytics: Partner with our media buyer to analyze thumbstop rates, hold rates, outbound CTR, and CPA.
Rapid Iteration: Build systematic iteration frameworks (testing variations of winning hooks, visual pacing, CTA cards, and lead-ins).
Creative Pipeline: Maintain an organized, steady output of fresh concepts every week so the ad account never starves.
Who You Are
DTC Proven: You have a verifiable track record concepting ads that scaled past $50k+/month in spend.
Direct-Response Native: You know the difference between pretty brand content and conversion-focused creative. You understand visual hooks, pattern interrupts, social proof, and offer framing.
Fast & Decisive: You can turn an analytics trend on Monday into 5 scripted briefs by Wednesday.
Tool Fluency: Familiarity with tools like Shopify, Meta Ads Manager, and Figma/Notion.
To Apply
Skip the cover letter. Send an
A link to your portfolio or 2–3 live ads you scripted/briefed.
The core insight behind the winning hook for one of those ads.
Your CV or LinkedIn profile.