Chief Marketing Officer

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TYPE OF WORK

Any

SALARY

$5 per hour

HOURS PER WEEK

20

DATE UPDATED

Feb 27, 2026

JOB OVERVIEW

Overview

We are seeking a highly capable and results-driven Head of Marketing (Fractional CMO level) based in the Philippines to lead and execute our global marketing strategy.

This role is ideal for a senior marketing professional who can operate strategically while remaining hands-on. You will work directly with the CEO to build structured, scalable marketing systems that drive revenue — without the overhead of a large internal team.

This is a remote contractor position with performance-based upside.

Key Responsibilities
Marketing Strategy & Planning

Develop and implement a clear quarterly marketing roadmap aligned with revenue goals.

Define positioning, messaging, and key differentiators.

Identify cost-effective growth opportunities and prioritize high-ROI initiatives.

Demand Generation & Lead Growth

Manage and optimize paid advertising campaigns (Meta, Google, LinkedIn, etc.).

Improve funnel conversion rates and landing page performance.

Oversee email marketing and lead nurturing workflows.

Focus on measurable ROI and efficient spend.

Brand & Content Execution

Oversee website messaging and content strategy.

Coordinate social media, email campaigns, and content publishing.

Work with designers and contractors to produce marketing assets.

Systems & Reporting

Implement dashboards to track KPIs and marketing performance.

Optimize CRM and automation workflows.

Provide weekly and monthly performance reporting to leadership.

Team & Vendor Coordination

Manage freelancers, media buyers, designers, and copywriters as needed.

Build simple, scalable SOPs to improve marketing operations.

Requirements

6–10+ years of marketing experience.

Proven experience driving measurable growth in a small or mid-sized business.

Strong knowledge of digital marketing and funnel optimization.

Experience working remotely with international teams.

Excellent English communication skills.

Data-driven and ROI-focused mindset.

Preferred:

Experience in SaaS, AI, healthcare, or technology industries.

Experience marketing to Australian, US, or UK markets.

Familiarity with tools like HubSpot, GoHighLevel, ClickUp, Google Analytics, Meta Ads Manager, etc.

Compensation & Structure

Remote contractor position (Philippines-based).

Flexible structure: Full-time or fractional (30–40 hours per week).

Competitive salary aligned with Philippines market rates.

Performance bonus tied to revenue growth and KPIs.

KPIs

Qualified lead growth

Cost per acquisition (CPA)

Conversion rate improvements

Marketing-generated revenue

ROI on ad spend

Ideal Candidate

This role is suited for a strong marketing leader who:

Is comfortable wearing multiple hats

Thrives in lean, performance-driven environments

Can balance strategic thinking with execution

Wants long-term growth and stability with an international company

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