B2B Appointment Setter - Outbound Calls

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TYPE OF WORK

Full Time

SALARY

Starts at $5/hour

HOURS PER WEEK

40

DATE UPDATED

Sep 17, 2026

JOB OVERVIEW

A company in the automotive software industry is hiring a full-time remote Appointment Setter to join a growing sales team. This is a high-activity, outbound calling role focused on reaching automotive dealership decision-makers and booking qualified software demonstrations. This is not a closing role. Your job is to get the right person on the phone, create interest, and schedule the demo.

If you are a confident, persistent cold caller with B2B or SaaS appointment-setting experience, we want to hear from you.

This is a fully remote position. You must be available to work during Central Time (CT) business hours.


ABOUT THE COMPANY

We are a lead nurturing software company serving the automotive industry, specifically new and used car dealerships. We have approximately 125 clients, a team of around 20 employees, and we are actively growing. We are building out our outbound sales process and looking for a high-caliber appointment setter to help us scale.


RESPONSIBILITIES

- Make a high volume of outbound calls daily to automotive dealerships across the United States
- Use a proven calling script to reach General Managers and other key decision-makers
- Navigate gatekeepers professionally and find the best path to reach the right person
- Focus on generating conversations and booking qualified software demos, not hard closing
- Send follow-up emails when decision-makers are unavailable and maintain consistent follow-up cadence
- Schedule qualified prospects for software demonstrations
- Track all calls, contacts, appointments, and outcomes accurately in the CRM every day
- Meet daily outreach and appointment-setting benchmarks
- Participate actively in ongoing training and coaching sessions
- Provide feedback on what is working and suggest ideas for improving the calling process
- Help build a scalable outbound appointment-setting system that can support additional team members over time
- Optimize your approach continuously based on what is producing the best results


QUALIFICATIONS

- Strong, clear, professional spoken English with a neutral or natural accent
- Proven experience in B2B appointment setting, cold calling, or outbound sales
- Experience in SaaS, AI, software, or technology sales is strongly preferred
- Automotive industry or dealership experience is a plus
- Comfortable speaking confidently with business owners, General Managers, and senior decision-makers
- Persistent, resilient, and able to handle rejection without losing motivation
- Highly organized with strong attention to detail and excellent follow-up habits
- Comfortable working with a CRM or lead tracking system
- Able to learn and work with the company's proprietary lead nurturing and demo software
- Familiarity with AI tools and SaaS platforms is preferred
- Coachable and willing to follow a proven script while also contributing ideas for improvement
- Results-driven and motivated by measurable, trackable performance
- Able to work independently and maintain full productivity throughout an 8-hour calling shift
- Must be available full-time, 40 hours per week, on a Central Time schedule


PERFORMANCE EXPECTATIONS

The primary goal of this role is qualified appointments booked, not just calls made. The initial benchmark is approximately 1 qualified demo per day during an 8-hour shift. As the process is refined and scaled, the long-term goal is 6 to 10 demos per day. Performance will be closely monitored and there is potential for performance-based bonuses tied to successful closes. There is also the possibility of a second VA being added as volume grows and results are proven.


IMPORTANT

This is a high-volume, outbound cold-calling role. You will be on the phone most of the day, every day. If you are not comfortable with that level of calling activity, this is not the right fit. Candidates with general VA or customer service experience only will not be prioritized. We are specifically looking for someone with demonstrated B2B cold-calling, appointment-setting, SaaS, or AI sales experience.


SCHEDULE

Full-time, 40 hours per week
Central Time (CT) business hours
Start date: October 1, 2026, or sooner


HOW TO APPLY

To be considered for this role, please submit the following:

- Updated Resume
- Introduction Audio (Vacaroo is fine)

Applications without both items will not be reviewed. We look forward to hearing from you.

SKILL REQUIREMENT
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