Amazon KDP Book Marketing Specialist

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TYPE OF WORK

Part Time

SALARY

4.5

HOURS PER WEEK

10

DATE UPDATED

Aug 22, 2026

JOB OVERVIEW

Amazon KDP Book Marketing Specialist

Position: Amazon KDP Book Marketing Specialist (PT)

Are you an experienced Amazon KDP marketing professional with a proven track record of increasing book visibility and sales?

I am seeking a results-driven specialist to develop and manage advertising campaigns that help our books reach the right audience and maximize return on investment.

Responsibilities:
Analyze our books, target audience, and competitive marketplace.
Develop customized Amazon Advertising (PPC) strategies based on marketing goals and budget.
Optimize Amazon book listings, including keywords, categories, and metadata, to improve discoverability.
Create, launch, and manage Sponsored Product, Sponsored Brand, and Sponsored Display campaigns.
Implement dynamic bidding strategies to improve campaign performance.
Increase qualified traffic, book sales, Best Seller Rank (BSR), and organic visibility.
Reduce Advertising Cost of Sales (ACOS) while improving Return on Ad Spend (ROAS).
Utilize keyword research, product targeting, and negative targeting to maximize campaign efficiency.
Structure PPC campaigns to improve conversions while minimizing advertising costs.
Monitor campaign performance, analyze data, and provide regular reports with actionable recommendations.
Continuously optimize campaigns based on performance metrics and changing market trends.

Qualifications:
Demonstrated experience managing successful Amazon KDP advertising campaigns.
Strong understanding of Amazon PPC, keyword research, bidding strategies, and campaign optimization.
Experience improving ACOS, ROAS, conversion rates, and organic rankings.
Ability to interpret advertising data and make strategic recommendations.
Excellent communication skills and the ability to provide clear, detailed performance reports.
If you have a passion for helping authors grow their book sales and can demonstrate measurable results through strategic Amazon advertising, we'd love to hear from you. Please include examples of previous KDP campaigns, performance metrics, and your approach to optimizing Amazon book advertising.

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