Ads manager (Meta + TikTok) - UK tea company

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TYPE OF WORK

Any

SALARY

Dependent on experience

HOURS PER WEEK

TBD

DATE UPDATED

Mar 8, 2026

JOB OVERVIEW

We’re Big Tea, a UK ecommerce tea brand building a modern lifestyle brand in a traditional category.

We’re looking for a commercially minded operator with strong Meta Ads experience.

Core Focus (Priority Order)

1. Meta Ads (Primary Skillset)

Daily campaign management

Creative testing and iteration

Scaling volume at sustainable CPA

Audience structure and funnel optimisation

Clear performance reporting

2. Google Ads + Google Analytics (GA4)

Analysing conversion behaviour

Understanding attribution

Identifying drop-off and growth opportunities

3. Tik Tok Ads

Ads management.

Dealing with regulatory issues.

Recommendations for video improvements

3. Klaviyo (Nice to have)

Building and optimising flows

Increasing email subscriber capture

Supporting retention and repeat purchase

4. Shopify (Nice to Have)

Basic CRO thinking

Supporting on-site improvements

App integrations



We’ve had early traction on a small budget and now want to scale intelligently.

We care about brand. Growth cannot come at the expense of positioning.

What We Value:

Strong understanding of ecommerce volume models

Clear thinking around CPA and contribution margin

Ability to recommend new growth avenues (subscriber growth, funnel improvements, retention ideas)

We are also open to adding in a commission based structure if preferred.

When applying, please include:

Examples of ecommerce brands you’ve scaled

CPA or ROAS improvements you’ve delivered

How you approach creative testing in Meta

Your hourly rate

Thanks!

SKILL REQUIREMENT
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