Part Time
$4–$6 USD/hour, based on experience
10
Oct 23, 2026
Hours: Approximately 10 hours per week
Starting Rate: $4–$6 USD/hour, based on experience
Schedule: Flexible / Part-Time
Opportunity: Long-term position with potential for increased hours and compensation based on performance
About The Royal Cup
The Royal Cup is a growing luxury private bartending experience based in Southern California.
Our brand is centered around luxury, hospitality, exceptional presentation, memorable guest experiences, and premium service.
We are looking for a reliable, creative, and proactive Social Media & Lead Generation Virtual Assistant who can help us consistently market the brand, publish high-quality content, and identify potential clients and strategic business relationships.
This is not simply a data-entry VA position.
We are looking for someone who understands social media, short-form content, digital marketing, and lead generation—and who can execute consistently without requiring constant supervision.
Primary Responsibilities
Social Media & Content
* Edit raw event footage into polished Instagram Reels and TikTok videos
* Edit short-form videos using CapCut
* Create branded graphics and social content using Canva
* Schedule and publish content consistently
* Repurpose content across multiple social platforms
* Create or adapt captions according to established brand guidelines
* Organize photos, videos, and other marketing assets
* Help maintain a consistent luxury visual identity
* Research relevant social media trends, audio, content formats, and opportunities
* Perform appropriate social engagement with potential clients and business partners
Lead Generation & Business Development
A major part of this position is helping The Royal Cup develop a consistent pipeline of potential clients and referral partners.
You will:
* Research potential clients and strategic partners throughout Southern California
* Identify wedding planners, event planners, private chefs, caterers, venues, hospitality professionals, corporate event contacts, luxury service providers, and other potential referral partners
* Identify businesses and organizations that host recurring events
* Research decision-makers and appropriate contact information
* Maintain an organized lead-generation database
* Conduct outreach using company-approved
* Track outreach, responses, follow-ups, and potential opportunities
* Follow up with qualified prospects according to an established system
We are particularly interested in developing relationships with clients and organizations that may generate repeat or recurring events, rather than focusing exclusively on one-time bookings.
Required Skills
Applicants should have experience with:
* Instagram
* Instagram Reels
* TikTok
* CapCut
* Canva
* Short-form video editing
* Social media management
* Lead generation
* Online research
* Google Sheets or similar spreadsheet software
* Written English communication
* Basic digital marketing principles
Strong attention to detail is extremely important.
Our brand positioning is luxury, elegant, polished, glamorous, and premium. Content should never appear cheap, cluttered, generic, or overly templated.
Ideal Candidate
You may be an excellent fit if you:
* Have excellent written English
* Understand American social media audiences
* Have strong visual judgment
* Understand luxury or hospitality branding
* Can follow detailed brand guidelines
* Are highly organized
* Communicate clearly
* Meet deadlines consistently
* Take initiative
* Can work independently
* Understand that marketing should ultimately generate inquiries, relationships, and revenue—not simply likes and followers
Experience working with hospitality, weddings, events, restaurants, nightlife, luxury brands, or service businesses is a major plus.
Weekly Reporting
The selected candidate will maintain simple performance tracking, including:
* Content published
* Videos/Reels created
* Leads researched
* Prospects contacted
* Follow-ups completed
* Responses received
* Qualified opportunities generated
* Inquiries or bookings attributable to marketing/outreach
How to Apply
Please include the following in your application:
1. A short introduction about yourself and your relevant experience.
2. Your experience managing Instagram and/or TikTok accounts.
3. Links or examples of Reels or TikTok videos you personally edited.
4. Examples of Canva designs or social-media content you created.
5. A description of your previous lead-generation experience.
6. Which lead-generation tools or methods you have used.
7. Whether you have experience with hospitality, events, weddings, restaurants, nightlife, or luxury brands.
8. Your current hourly rate.
9. Your weekly availability.
10. Your internet speed and primary computer/device used for work.
IMPORTANT: Please begin your application with the words “ROYAL STANDARD” so we know you carefully read the entire job description.
Applicants who do not include these words may not be considered.
Selection Process
Finalists may be invited to complete a small paid test assignment involving short-form content and/or lead research before a long-term hiring decision is made.
We are looking for someone interested in developing a long-term working relationship and growing alongside the company.
If you are creative, organized, dependable, comfortable working independently, and excited about helping build a premium hospitality brand, we would love to hear from you.