Shopify E-Commerce & Digital Marketing Specialist

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TYPE OF WORK

Part Time

SALARY

Negotiable

HOURS PER WEEK

15

DATE UPDATED

Oct 23, 2026

JOB OVERVIEW

About Making Scents Co.

Making Scents Co. (MSC) is a fragrance and lifestyle e-commerce business seeking a proactive, tech-savvy virtual assistant to help improve its Shopify store, streamline business operations, and support brand growth through digital marketing and social media.

We are looking for someone who can both build systems and manage them—not simply follow instructions. The ideal candidate has hands-on Shopify experience, understands workflow automation and third-party integrations, and can also create engaging social media content.

Primary Responsibilities

Phase 1: Shopify Setup, Systems & Optimization

* Audit the existing Shopify store, applications, settings, and customer experience.
* Identify opportunities to improve store functionality and operational efficiency.
* Build, configure, test, and document workflows and automations.
* Configure Shopify Flow where available and appropriate.
* Connect and troubleshoot Shopify apps and third-party integrations.
* Understand automation logic, APIs, and webhooks sufficiently to investigate common integration issues.
* Research cost-effective apps and tools to support business operations.
* Develop standard operating procedures for recurring tasks and workflows.
* Recommend improvements before implementing significant changes.

Phase 2: Ongoing E-Commerce Management

* Maintain product listings, descriptions, collections, and promotional updates.
* Monitor workflows, integrations, and store functionality.
* Assist with inventory and order management processes.
* Improve the customer shopping experience and identify opportunities to increase conversions.
* Maintain documentation and recommend ongoing operational improvements.

Social Media & Digital Marketing

* Develop and maintain a social media content calendar.
* Create branded graphics, captions, promotional materials, and short-form videos.
* Schedule and publish content across approved social media platforms.
* Support product launches, seasonal promotions, and marketing campaigns.
* Assist with email marketing, customer retention, and abandoned-cart recovery.
* Monitor engagement, website traffic, and relevant sales metrics.
* Provide regular reports on completed work and campaign performance.

Required Qualifications

* Demonstrated hands-on experience with Shopify.
* Experience building workflows and business process automations.
* Experience configuring third-party app integrations.
* Understanding of automation logic and basic API/webhook concepts.
* Experience managing social media accounts and creating marketing content.
* Ability to create content calendars and execute marketing campaigns.
* Strong written English, organization, and problem-solving skills.
* Ability to work independently, meet deadlines, and document processes.
* A portfolio or examples of previous work.

Preferred Qualifications

* Experience with Shopify Flow, email marketing automation, and e-commerce analytics.
* Familiarity with Shopify Liquid, HTML, or CSS.
* Experience with fragrance, beauty, lifestyle, or other product-based brands.
* Familiarity with AI-assisted content creation and productivity tools.

How to Apply

Please include the following in your application:

1. A brief introduction and summary of your relevant experience.
2. Links to Shopify stores you have managed or configured, where permitted.
3. An example of a workflow or automation you built and the problem it solved.
4. Examples of Shopify integrations you have configured or troubleshot.
5. Links to your social media, graphic design, video, or content calendar portfolio.
6. The tools and applications you regularly use.
7. Your expected hourly rate, available weekly hours, and preferred working schedule.

To demonstrate your attention to detail, begin your application with the exact phrase:

“MSC Shopify & Marketing Specialist”

Applications that do not include this phrase at the beginning will not be prioritized.

Please also include your relevant Shopify experience, examples of workflows and integrations you’ve built, and your social media marketing portfolio.

Working Arrangement

This is a remote, part-time position with flexible scheduling and agreed deliverables. The initial focus will be auditing and improving MSC’s Shopify systems, workflows, and integrations. Once the foundation is established, responsibilities will transition toward ongoing store management and digital marketing.

All new paid applications, subscriptions, significant system changes, and customer-facing automations require approval before implementation.

We value initiative, accountability, clear communication, and practical solutions that help a growing e-commerce business operate more efficiently.

Compensation: Negotiable based on experience, technical ability, and demonstrated marketing skills.

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