Google Ads & Meta Ads Specialist – Lead Generation for U.S. Property Management Company

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TYPE OF WORK

Part Time

SALARY

$5-6/hour

HOURS PER WEEK

10

DATE UPDATED

Oct 15, 2026

JOB OVERVIEW

Company: Velvet Sky Properties
Employment type: * Part-time / Freelance
Location: Remote (Philippines preferred)
Initial project: 2-4-week trial

About Us

Velvet Sky Properties is a U.S.-based property management company expanding its short-term rental (STR), corporate housing, and insurance housing management services.

We are looking for an experienced digital advertising specialist to help us attract property owners in the United States who are actively looking for professional property management services.

Our goal is to generate qualified landlord inquiries and convert them into property management clients.

Responsibilities

- Research and set up Google Search Ads campaigns targeting property owners looking for short-term rental and vacation rental management.
- Conduct keyword research and identify high-intent search terms.
- Set up and manage Meta Ads (Facebook and Instagram) as appropriate.
- Configure conversion tracking for website inquiries and consultation bookings.
- Review campaign performance and optimize ads, keywords, targeting, and landing pages.
- Provide weekly reports covering advertising spend, leads generated, cost per lead, and lead quality.
- Recommend practical improvements to increase qualified inquiries while controlling costs.

Requirements

- Demonstrated experience running Google Search Ads for lead generation.
- Experience managing Meta Ads for service-based businesses.
- Knowledge of conversion tracking, Google Analytics, keyword research, and campaign optimization.
- Ability to explain campaign results clearly and make decisions based on data.
- Experience generating leads for real estate, property management, or other local service businesses is a strong advantage.
- Good written English and reliable communication.

## Project Scope

We want to begin with a limited advertising budget and evaluate performance before increasing spending.

The initial project will focus on Google Search Ads, with Meta Ads considered based on the strategy and results.

Our website is already established, although we may make changes to better promote our short-term rental management services.

All advertising accounts, campaign data, and leads must remain accessible to our company.

How to Apply

Please answer the following questions in your application:

1. Describe a Google Ads campaign you personally managed that generated leads. What was the business, budget, and result?
2. Have you managed campaigns for real estate, property management, or similar service businesses?
3. How would you approach generating qualified short-term rental property management leads in the United States?
4. How would you track and measure qualified leads rather than just clicks or form submissions?
5. What would you charge for campaign setup and ongoing monthly management?
6. How much advertising budget would you recommend for an initial test, and why?

Please include examples of your work or a case study where possible.

We are looking for someone who can demonstrate practical results, communicate clearly, and help us build a profitable lead-generation system.

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