Media Buyer - Applovin

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TYPE OF WORK

Any

SALARY

$6-$10

HOURS PER WEEK

25

DATE UPDATED

Oct 14, 2026

JOB OVERVIEW

We are a fast growing DTC skincare brand running around €2.4M a month in ad spend, almost all of it on Meta. AppLovin is a new channel for us. We are looking for a media buyer who has already run it and, just as importantly, has already built an account on it from zero.
Hourly to start, because the channel is new. The hours grow as the spend does. Owns the AppLovin ad account. Reports to the founders now, and to the Head of Paid Media once that role is filled.

What You’ll Do
• Set up our AppLovin account from scratch: structure, tracking, feeds, creative requirements and the first campaigns.
• Own the channel day to day: launching, scaling, pausing, bidding.
• D ---------- what creative the channel needs and brief the creative team, rather than waiting for assets to appear.
• Tell us what AppLovin can realistically do at our volume, and what it cannot, before we spend into it.
• Report spend, ROAS and contribution per week, and what you are changing next.

What We’re Looking For
• You have run AppLovin for an ecommerce or DTC advertiser, with real spend behind it.
• You have set up an AppLovin account from zero, not inherited a running one. This is the part we cannot do ourselves.
• You know the tracking and attribution setup AppLovin needs and can specify it.
• You can work a channel that may not perform immediately, and say so honestly instead of defending it.
• Direct response thinking. Physical product, paid acquisition, profit per order.

What to Include in Your Application
• The AppLovin account you ran, the brand, the period, and the monthly spend.
• A screenshot or export from the platform itself showing that spend and the date range.
• What you did in the first 30 days of the account you set up, step by step.
• What went wrong on AppLovin for you, and what you changed.

SKILL REQUIREMENT
E-Commerce Media Buying
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