Performance Creative Strategist & Video Editor – Meta Ads (E-commerce)

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TYPE OF WORK

Full Time

SALARY

10

HOURS PER WEEK

TBD

DATE UPDATED

Oct 10, 2026

JOB OVERVIEW

We are a fast-growing pet e-commerce brand looking for an experienced Performance Creative Strategist & Video Editor who can both develop winning advertising concepts and produce high-converting Meta ads (Facebook & Instagram).

We're looking for someone who understands direct-response marketing, consumer psychology, video editing, and what makes an advertisement profitable.

Key Responsibilities:
- Research competitor advertisements, market trends, and winning creative strategies.
- Develop compelling advertising hooks, angles, concepts, and scripts.
- Create and edit Meta advertisements, including UGC-style videos, product demonstrations, image ads, and direct-response creatives.
- Turn raw footage, product videos, and existing assets into engaging, conversion-focused advertisements.
- Analyse advertising performance (CTR, CPC, CPA, ROAS) to identify winning creatives and opportunities for improvement.
- Develop new variations and iterations of successful advertisements.
- Conduct customer research to identify pain points, desires, and buying motivations.
- Manage the creative process from initial research and concept development through to finished, ready-to-launch advertisements.

Requirements:
- Proven experience in creative strategy and ad production for DTC/e-commerce brands.
- Strong understanding of Meta Ads and direct-response advertising.
- Strong video editing skills using CapCut, Adobe Premiere Pro, After Effects, or similar tools.
- Ability to create engaging video advertisements and high-quality static image creatives.
- Experience writing high-converting hooks, scripts, and advertising concepts.
- Ability to analyse ad performance and make data-driven creative decisions.
- Excellent English communication skills.
- Self-motivated, organised, and able to work independently.
- Experience with Meta Ad Library, Foreplay, Motion, or similar tools is advantageous.

What We Offer:
- Fully remote position.
- Competitive compensation based on experience.
- Long-term opportunity with a growing e-commerce business.
- Direct collaboration with the founder.
- Creative freedom and opportunities for career progression.

To Apply:

Please include:
1. Your resume and relevant e-commerce experience.
2. A portfolio of Meta video and image advertisements you have personally created.
3. Examples of advertising performance results, where available.
4. Your expected monthly salary and availability.

We're looking for someone who can take ownership of the entire creative process, from identifying winning advertising angles to producing polished, ready-to-launch ads that drive sales.

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