Video Editor & Social Media Specialist (Fashion Brand) – YouTube, TikTok, Instagram

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TYPE OF WORK

Full Time

SALARY

900

HOURS PER WEEK

40

DATE UPDATED

Oct 10, 2026

JOB OVERVIEW

ABOUT VICE VERSA
VICE VERSA is a Brooklyn-based luxury footwear brand built around a patented convertible heel that turns from a stiletto into a flat. We sell direct-to-consumer at ---------- and have 1.2M followers on Instagram. Our founder, Alanna, is a footwear designer trained in Florence and formerly at Kate Spade and Macy's.

ABOUT THE ROLE
We're hiring a full-time, remote Video Editor & Social Media Specialist to edit our YouTube and short-form video, run our community, and keep our socials looking sharp. You'll work directly with Alanna across YouTube, TikTok and Instagram. This is a hands-on creative role for someone who edits fast and well, has an eye for what looks expensive, and gets things done without being chased.

WHAT MATTERS MOST (IN ORDER)
1. Video editing: this is the core of the role. Your portfolio should show strong pacing, storytelling and polish
2. Proven taste: you can show work that looks premium and on-trend, and you know the difference between good and great
3. Ambition and ownership: you work independently, take initiative, and get things done remotely without needing to be managed

WHAT YOU'LL DO

Video Editing (YouTube, TikTok, Instagram)
- Edit long-form YouTube videos from raw footage: pacing, cuts, color, sound, captions, b-roll and graphics
- Design 2–3 thumbnail options for every YouTube video, with title and hook suggestions
- Cut, reformat and polish short-form video for TikTok and Instagram Reels
- Repurpose long-form footage into shorts and keep a library of reusable clips

Instagram Content
- Create static posts, carousels and Stories for our main account and the VICE VERSA account
- Keep both feeds visually consistent with the brand's look and tone
- Help schedule and publish content on the agreed calendar

Community Management
- Monitor comments and DMs daily across Instagram, TikTok and YouTube
- Reply to comments in a warm, friendly, on-brand voice
- Flag anything important: customer issues, recurring questions, product feedback, press or partnership interest, and negative trends
- Send a short weekly summary of what people are saying

AI and Automation
- Manage and optimize our ManyChat integration: DM flows, keyword triggers, lead capture and link delivery
- Oversee the AI tools running on our Instagram, check their replies for accuracy and tone, and fix or escalate problems
- Bring new AI tools and workflows that make editing, design and community work faster

Affiliate and Gifting Program
- Help run our creator gifting and affiliate program, from outreach to shipping coordination
- Track gifted products, posted content, affiliate links, codes and results in one place
- Follow up with creators and report on what's working

Photo Shoot Prep
- Build mood boards, shot lists and call sheets for upcoming shoots
- Research and shortlist shoot locations, mainly around New York City, with photos, costs and permit notes
- Help source references for styling, models, props and creative direction

MUST-HAVES
- Video editing experience: 2+ years editing for YouTube and short-form social. Fluent in Premiere Pro, Final Cut Pro, DaVinci Resolve or CapCut
- Proven taste: a portfolio that shows a strong eye for composition, color, typography and luxury aesthetics
- Self-driven and reliable: a track record of working remotely, owning projects end to end, meeting deadlines and communicating proactively
- Social media experience: 2+ years managing Instagram and TikTok for a brand or creator
- Passion for fashion: you follow the industry closely, and experience with a fashion, beauty or lifestyle brand is a big plus

ALSO REQUIRED
- AI-native: you use AI daily (ChatGPT or Claude, AI video and image tools, AI captioning and editing features) and can tell when output isn't good enough
- Comfortable in Canva, Figma, Photoshop or similar design tools
- Excellent written English with a friendly, natural voice
- Your own computer capable of video editing, plus reliable internet with a backup connection

NICE TO HAVE
- Experience with ManyChat or other DM automation tools
- Experience running influencer, gifting or affiliate programs
- Background in footwear, luxury or e-commerce brands
- Experience with photo shoot production or creative direction
- Familiarity with Shopify and Meta Business Suite

SCHEDULE
Full-time, 40 hours/week, with at least 4 hours overlap with New York (ET) business hours.

HOW TO APPLY
Applications missing items 1–3 won't be reviewed.
1. Your video editing portfolio, with at least one YouTube video and three short-form edits
2. Links to social accounts you've managed, with a line on your role and results
3. Two or three thumbnail or Instagram designs you've made
4. A short note (under 150 words) on a fashion brand whose social media you love, and why
5. The AI tools you use most and what you use each one for

To show you read this far, start your application with the word "Stiletto."

Shortlisted applicants will complete a short paid test: editing a short clip and designing two thumbnail options.

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