VIRTUAL ASSISTANT — CLIENT GROWTH & BUSINESS DEVELOPMENT

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: TYPE OF WORK

Part Time

: SALARY

$250 -$300

: HOURS PER WEEK

20

: DATE UPDATED

Oct 5, 2026

JOB OVERVIEW

Ludōr Mindful Living® is a psychology, performance, and purpose-focused business founded by Dr. Vanessalanïêr. We are looking for a highly motivated, organized, creative, and proactive Virtual Assistant who can help us grow the business—not simply complete administrative tasks.

This is a growth-focused position.

Our primary goal is to generate more qualified leads, clients, professional partnerships, and organizational opportunities for Ludōr.

THE MISSION

Your primary mission is:

Help Ludōr generate clients, partnerships, and business opportunities while allowing the owner to focus on serving clients, teaching, coaching, recording content, and growing the business.

You will work directly with the owner and help turn ideas into organized marketing, outreach, content, and business-development activities.

⸻

WHAT YOU WILL DO

1. CLIENT & LEAD GENERATION — PRIMARY RESPONSIBILITY

You will help build and maintain a consistent pipeline of potential Ludōr clients.

Responsibilities may include:

Researching where potential clients are looking for psychology, coaching, wellness, performance, and personal-development services.
Identifying potential referral sources and professional partners.
Researching organizations that may benefit from Ludōr’s services.
Building and maintaining prospect lists.
Preparing outreach campaigns and follow-up systems.
Tracking inquiries, leads, consultations, and outcomes.
Following up with approved prospects.
Identifying which marketing activities are generating actual inquiries.
Helping create systems that move people from awareness → interest → consultation → client.

Success will be measured by business growth and qualified opportunities—not simply by the number of tasks completed.

⸻

2. BUSINESS & ORGANIZATIONAL PARTNERSHIPS

Research and identify potential partnerships for:

Workplace wellness
Performance coaching
Mental-health education
Professional training
Workshops
Community wellness
Veteran-focused programs
Educational organizations
Businesses and professional organizations
Other organizations where Ludōr’s services may be relevant

You will research the organization, identify the appropriate contact, explain why Ludōr may be a good fit, and prepare an outreach recommendation for approval.

⸻

3. GOVERNMENT CONTRACTING RESEARCH

A major growth area for Ludōr will be identifying legitimate government and public-sector contracting opportunities.

You will research opportunities involving areas such as:

Behavioral/mental health
Wellness
Professional training
Performance
Workplace wellness
Veteran services
Community programs
Education/training
Consulting

You may research federal, state, county, city, school-district, and other public-sector opportunities.

Responsibilities include:

Monitoring relevant government contracting portals.
Identifying potentially relevant solicitations.
Researching eligibility requirements.
Identifying deadlines.
Researching similar contracts and previous awardees.
Identifying potential prime contractors for subcontracting/teaming opportunities.
Maintaining a government-contract opportunity tracker.
Preparing concise opportunity summaries for the owner to review.

You will not be expected to independently submit or legally certify proposals. The owner will review and approve opportunities before submission.

⸻

4. CONTENT CREATION & SOCIAL MEDIA PRODUCTION

This is not a traditional social-media-manager position.

You will NOT be responsible for taking over the owner’s social-media accounts.

Instead, you will help produce content based on creative direction provided by the owner.

You may create:

Instagram feed graphics
Carousels
Stories
Reels
YouTube thumbnails
YouTube Shorts
Promotional graphics
Workshop graphics
Lead magnets
Other marketing materials

The owner will provide the topic, concept, message, or creative direction.

You will turn that direction into polished, professional content.

⸻

5. YOUTUBE VIDEO PRODUCTION

We are restarting the Ludōr YouTube presence.

The owner will record the voice/video content.

You will help transform those recordings into polished videos by:

Editing video/audio
Adding captions
Adding appropriate B-roll and visual elements
Creating clean branded graphics
Adding music when appropriate
Creating YouTube thumbnails
Preparing descriptions
Creating Shorts from longer videos
Repurposing YouTube content into Instagram content

One long-form recording may be repurposed into multiple pieces of content.

⸻

6. CONTENT REPURPOSING

We want to work smarter—not constantly create from scratch.

For example:

1 YouTube video →

YouTube video
2–4 Shorts
Instagram Reel
Carousel
Story content
Quote/educational graphic

You will help organize and execute this repurposing process.

⸻

7. CONTENT ORGANIZATION

Maintain an organized Ludōr content library including:

Content ideas
Completed content
Content awaiting approval
Published content
YouTube ideas
Video recordings
Graphics
Captions
Marketing campaigns
Lead magnets
Partnership materials

The goal is to create a reusable Ludōr Content Vault.

⸻

8. BUSINESS ADMINISTRATION

Additional responsibilities may include:

Maintaining lead/prospect spreadsheets or CRM
Maintaining content calendars
Tracking follow-ups
Organizing files
Researching businesses and organizations
Preparing weekly activity reports
Maintaining opportunity trackers
Scheduling internal tasks
Supporting general business organization

⸻

IMPORTANT: ACCOUNT ACCESS & SECURITY

You will NOT be required to receive or manage the owner’s personal social-media passwords.

The owner will retain control of publishing and final approval.

We will use appropriate shared folders, collaboration tools, and user permissions when available.

You will not be given unnecessary access to:

Personal social-media accounts
Personal email
Banking information
Personal financial accounts
Clinical records
Protected client information

This position is primarily focused on marketing, business development, content production, research, and administrative support.

⸻

IDEAL CANDIDATE

We are looking for someone who is:

Proactive rather than simply waiting for instructions
Excellent at written and spoken English
Highly organized
Detail-oriented
Creative
Comfortable researching online
Comfortable with spreadsheets and organization
Comfortable with Canva
Comfortable with video editing
Familiar with Instagram and YouTube
Able to learn new software quickly
Strong at internet research
Comfortable with lead generation
Comfortable researching businesses and organizations
Interested in business growth
Able to communicate professionally
Reliable and consistent
Able to meet deadlines
Comfortable working independently

Strongly preferred:

Experience with lead generation
Business development experience
Digital marketing experience
Canva
CapCut or similar video-editing software
YouTube
Instagram
CRM/lead tracking
Government contracting research
Experience supporting a professional services business
Experience working with U.S.-based businesses

⸻

THE RIGHT PERSON FOR THIS ROLE

We are not looking for someone who simply says, “Tell me what to do.”

We want someone who can say:

“I found three organizations that may be a good fit for Ludōr. Here’s why, here’s who we should contact, and here’s the outreach I recommend.”

We want someone who sees an opportunity and brings it forward.

⸻

FIRST 90-DAY GOALS

During the first 90 days, the VA will help establish:

Client Growth

A qualified lead/prospect database
A consistent follow-up system
A partnership prospect list
A measurable client-acquisition pipeline

Government Contracting

A government opportunity tracker
Relevant contracting portals and search criteria
A list of potentially relevant opportunities
Research into veteran-owned business contracting opportunities
Research into potential subcontracting/teaming opportunities

Marketing

A consistent content production workflow
YouTube restarted
Long-form content repurposing system
Organized Ludōr Content Vault

Business Operations

Organized digital files
Lead tracking
Follow-up tracking
Weekly reporting system

⸻

HOW WE WILL MEASURE SUCCESS

The most important question will be:

Is this work helping Ludōr grow?

We will track:

Qualified leads generated
Consultations/inquiries
New clients
Partnerships identified
Outreach completed
Government opportunities identified
Contract opportunities pursued
Content produced
YouTube content produced
Website/inquiry activity
Other measurable business-development results

⸻

APPLICATION INSTRUCTIONS

Please include:

A brief introduction about yourself.
Your relevant VA/business-development experience.
Your experience with lead generation.
Your experience with Canva and video editing.
Your experience with YouTube and Instagram.
Your experience researching businesses, organizations, or government opportunities.
The tools/software you are comfortable using.
Your availability and preferred working hours.
Your desired hourly or monthly rate.
Three ideas for how you would help a psychology/performance/wellness business generate more clients.

IMPORTANT APPLICATION QUESTION

Please begin your application with:

“Ludōr Growth”

This helps us confirm that you read the entire posting.

⸻

Compensation

Compensation will be based on experience, skills, and availability.

We are open to starting part-time with the possibility of expanding the role as Ludōr grows.

This is intended to be a long-term working relationship for the right person.

SKILL REQUIREMENT

Lead Generation Business development Digital Marketing

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VIRTUAL ASSISTANT — CLIENT GROWTH & BUSINESS DEVELOPMENT

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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