Influencer Outreach Specialist (Micro-Creator Sourcing & Cold Outreach)

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: TYPE OF WORK

Part Time

: SALARY

$120/Week

: HOURS PER WEEK

20

: DATE UPDATED

Oct 8, 2026

JOB OVERVIEW

I work with brands that partner with content creators, and I'm looking for a proactive, long-term VA to build and manage our creator pipeline. You'll find the right micro-influencers, follow them, like their content and write thoughtfull comments to their posts, reach out to them, build the relationship, and bring them to me once they're ready to discuss a deal.

What you'll do:
Find micro-influencers (500 to 30,000 followers) on Instagram, TikTok and YouTube who match the brand's target audience
Vet each creator: their content looks good, they're comfortable on camera, they speak clearly and fluently, and their audience is relevant to the brand ICP
Understand the brand's customer persona and use it to judge who's a good fit
Send personalized cold outreach messages and follow-ups
Talk with interested creators to understand what they need to start working with us (rates, deliverables, timing, questions)
Hand off creators to me with their details and contact info once they're ready to discuss payment and close the deal
Keep a pipeline tracker updated with every creator's status, from first contact to handoff

Requirements

Experience in influencer outreach, cold outreach, or creator partnerships
Strong written English and a friendly, professional tone in DMs and emails
A good eye for content quality and on-camera presence
Comfortable using Instagram, TikTok and YouTube to search and research creators
Organized and consistent. You follow up and keep the tracker up to date
Able to work independently and hit weekly outreach targets

Nice to have

Experience working with DTC brands
Experience with UGC creators

Long-term position with room to grow

How to apply?
Send me:
A short intro about your outreach or influencer experience
An example of a cold outreach message you'd send to a creator
Any results you've had (response rates, number of creators signed)

To show you read the full post, start your message with the word "PIPELINE". Applications without it won't be reviewed.

Shortlisted applicants will do a short test: find 10 creators that match a persona I'll send you, and explain why each one is a fit.

SKILL REQUIREMENT

Influencer Marketing Social Media Management

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Influencer Outreach Specialist (Micro-Creator Sourcing & Cold Outreach)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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