Social Media Coordinator

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TYPE OF WORK

Full Time

SALARY

$7.00

HOURS PER WEEK

TBD

DATE UPDATED

Sep 30, 2026

JOB OVERVIEW

Looking for a creative, organized, proactive, and tech-savvy Social Media Coordinator to help grow and manage the digital presence of both brands.

This is a hands-on role focused on keeping our content pipeline moving from idea → production → publication → performance. You will work closely with Owners, the marketing team, video editors, and other creative partners to ensure we are consistently creating high-quality content, growing the right audience, and turning engagement into opportunities.
This is an ideal role for someone who loves social media but is also highly organized and thinks like a project manager.

What You'll Do:
Build and manage content calendars for KRAIN Luxury Real Estate and Sarah Breitlander.
Coordinate the content pipeline from idea through production, editing, approval, and publishing.
Keep projects moving by coordinating with video editors, photographers, freelancers, and internal team members.
Create static content, carousels, captions, hooks, and other social media assets.
Manage and publish content across Instagram, Facebook, TikTok, YouTube, and LinkedIn.
Adapt content for each platform rather than simply reposting the same content everywhere.
Help develop strategies to intentionally grow our audience and increase reach and engagement.
Monitor content performance and use data to improve what we create.
Help create lead-generating content, including buyer's guides, market reports, and other lead magnets.
Ensure content has clear calls to action and connects to appropriate lead-generation opportunities.
Use AI tools and automation to improve content creation and make the marketing process more efficient.
Identify opportunities to automate repetitive tasks and improve the content workflow.
Help optimize content for search and discoverability, particularly on platforms such as YouTube.
Keep our content library organized and make it easy to find and repurpose existing content.

What We're Looking For:
Strong understanding of social media and digital content.
Excellent organizational and project management skills.
Strong writing and communication skills.
Creative eye and good understanding of what makes content engaging.
Comfortable working across multiple platforms.
Proactive and willing to follow up to get things done.
Comfortable using technology and excited about AI and emerging marketing tools.
Curious, adaptable, and willing to learn.
Able to balance creativity with deadlines and execution.
Experience with real estate, luxury brands, travel, or personal branding is a plus.
You do not need to be an expert in everything listed above. We're looking for someone who is resourceful, learns quickly, and is excited to figure things out.

What Success Looks Like:
Consistent, high-quality content across all platforms.
A content pipeline that stays organized and moving.
Intentional growth of the right audience.
Increased engagement and reach.
Smarter use of AI and automation.
A marketing process that becomes more efficient and scalable over time.
If you're creative, highly organized, curious about technology, and excited about building something rather than simply maintaining it, we'd love to hear from you.

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