Music Marketing & Artist Growth Specialist

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: TYPE OF WORK

Any

: SALARY

N/A

: HOURS PER WEEK

TBD

: DATE UPDATED

Sep 28, 2026

JOB OVERVIEW

Cassidy Records is looking for an experienced Music Marketing & Artist Growth Specialist with proven results in promoting artists and music.
This is NOT a general social media manager position. We are looking for someone who understands the music industry and knows how to take a song from zero and build real traction around it.
You will be responsible for developing and executing marketing strategies for our artists and releases across TikTok, Instagram, Facebook/Meta and YouTube Shorts, using both organic content and paid advertising.
What we need:
- Proven experience marketing artists and music releases
- Strong knowledge of TikTok, Instagram Reels, Meta/Facebook and YouTube Shorts
- Experience with TikTok Ads and Meta Ads
- Deep understanding of social media algorithms, music trends and audience behavior
- Ability to create strong content and creative strategies around individual songs
- Ability to identify hooks, trends and content opportunities
- Experience testing creatives, audiences and campaigns
- Ability to analyze data and know what to scale, change or stop
- Ability to independently build a marketing strategy instead of waiting for daily instructions
- Strong understanding of how to turn social-media attention into artist and music growth
We are results-focused.
We are not looking for someone who simply completes assigned tasks. We want someone who can take ownership of our artists' marketing, develop ideas independently, execute them, analyze performance and continuously improve the strategy.
PROOF OF PREVIOUS RESULTS IS REQUIRED.
When applying, please send:
1. A short introduction and your music-marketing experience
2. Artists/songs you have personally worked on
3. Screenshots or links showing previous results
4. Examples of Meta/TikTok campaigns you managed
5. Ad spend + results/metrics where possible
6. Examples of content strategies or creatives you developed
7. Briefly explain how you would approach marketing a brand-new artist and song starting from zero
8. Your availability and expected monthly salary
Applications without proof of previous music-marketing results will not be considered.

SKILL REQUIREMENT

Marketing Content Creation Social Media Content Creation

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Music Marketing & Artist Growth Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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