Part Time
$7
5
Sep 26, 2026
IT IS ESSENTIAL THAT YOU HAVE EXPERIENCE OF
Role Overview
We are looking for a switched-on, creative Digital Marketing VA to bring this UK wedding businesses brand to life online and keep the engine room of the business running smoothly behind the scenes. This is a part-time, ongoing role at 5 hours per week, spanning Pinterest, blogging,
Key Responsibilities
Pinterest:
- Build out a thoughtful, strategic Pinterest presence — creating fresh pins, writing captions (NOT USING AI!) that are optimised to be found, and linking back to the website.
- Grow organic traffic to the website over time by making Pinterest a genuine, ongoing source of new visitors and enquiries.
- Minimum 10 pins per week.
Blogs:
- Research and write a minimum of one SEO-optimised blog post permonth, weaving in the searchable terms couples are actually typing into Google.
-Take direction from the business owner on subject matter, turning her ideas and expertise into polished, publish-ready content.
- Upload and format each post directly on the website in WordPress, ready to go live.
Systems and CRM:
- Get hands-on with 17hats, building and refining workflows that save the business owner time and keep every enquiry, booking, and client journey running like clockwork.
- Continuously look for ways to optimise how the CRM is used, making sure it's working as hard as possible for the business.
Email
- Create a freebie and a nuture sequence in Flodesk to build an audience and then manage regular
[Eventually we'd like to extend this role to 10 hours per week to include Social Media]
This will include bringing the business owners content plan to life by writing engaging, on-brand captions that sound like our brand and speak directly to couples planning their big day.
Schedule all Instagram content via Meta Business Suite, keeping a consistent and reliable posting rhythm.
Repurpose the best-performing content for TikTok, adapting the format and captions to suit the platform.
Keep a close eye on performance data, pulling out the key trends and using them to shape and recommend an evolving content strategy.
Essential Experience:
- Proven experience creating and scheduling social media content
- Confident, hands-on experience using Canva
- Experience using Pinterest for business, including strategic pinning and captions
- Experienced using Wordpress and confident to add blog posts and edit pages
- Working knowledge of SEO best practice for blog content
- Experience working within a CRM system and building/optimising workflows
-
- Highly organised with excellent attention to detail
Preferred Skills
- Experience using 17hats specifically (not essential, as training can be provided)
- Experience within the wedding or events industry
- Longer term, there is an opportunity to help build an