Director of Marketing

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TYPE OF WORK

Full Time

SALARY

PHP 45,000/month

HOURS PER WEEK

40

DATE UPDATED

Sep 26, 2026

JOB OVERVIEW

About Enticare
Enticare is a premier specialty healthcare provider with multiple locations across Arizona, specializing in hearing, allergy, sleep, and patient education. Our mission is to modernize patient access, engagement, and education through innovative marketing, strong branding, and smart technology. We are expanding our regional footprint while scaling nationwide consumer health initiatives and e-commerce offerings.

Role Overview
We are looking for an experienced, strategic, and tech-forward Director of Marketing to oversee our complete marketing landscape. This role bridges brand strategy, local patient acquisition, digital advertising, e-commerce growth, and AI-powered marketing operations. You will lead campaigns that drive new patient appointments across our Arizona clinics while leveraging modern AI tools to scale content production, automate workflows, and optimize ad performance.

Key Responsibilities
Omnichannel Growth Strategy: Build and execute multi-channel marketing campaigns to increase local patient acquisition, appointment bookings, and nationwide brand awareness.

AI-Powered Content & Marketing Automation: Integrate modern AI tools (ChatGPT, Midjourney, Jasper, automated video generators, etc.) to streamline copywriting, creative generation, and campaign execution without sacrificing brand quality.

Brand & Creative Direction: Maintain an elevated, modern brand identity across all touchpoints, ensuring AI-generated assets match our high aesthetic and professional standards.

Digital Advertising & Local SEO: Oversee performance marketing, including Google Ads, Meta Ads, and local search platforms (Google Business Profile, Yelp, Zocdoc) to maximize local patient traffic.

Marketing Operations & CRM: Direct automated marketing workflows, lead funnels, and patient engagement strategies using tools like GoHighLevel.

E-Commerce Strategy Oversight: Collaborate with the sales and product teams to integrate online product promotions, web store traffic generation, and brand awareness campaigns.

Analytics & AI Intelligence: Track key performance metrics (CTR, Conversion Rates, CAC, ROAS) and utilize AI-driven analytics tools to gain deeper market insights and refine campaign ROI.

Qualifications
5+ years of progressive leadership experience in marketing (Healthcare, Medical, Wellness, or High-Growth Service sectors preferred).

Demonstrated experience using AI tools daily for workflow automation, research, copywriting, or creative production.

Proven track record in digital performance marketing, local SEO, and multi-location growth strategy.

Strong experience with marketing automation/CRM platforms (GoHighLevel, HubSpot, or similar).

Strong aesthetic eye and brand judgment, with an ability to balance creative quality with measurable ROI.

Bachelor’s degree in Marketing, Communications, Business, or related field (Preferred).

SKILL REQUIREMENT
Facebook marketing AI Video Generation
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