Business Development & Lead Generation for a B2B SaaS

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: TYPE OF WORK

Full Time

: SALARY

Base salary + commision

: HOURS PER WEEK

30

: DATE UPDATED

Sep 25, 2026

JOB OVERVIEW

We are looking for someone to help generate qualified leads, explore new market opportunities, and develop early sales opportunities for an early-stage B2B SaaS platform focused on helping organisations manage structured operational processes.

Our immediate goal is to connect with potential early customers, start meaningful sales conversations, learn which markets and problems show the strongest potential, and build the foundations of a repeatable sales pipeline.

This is a hands-on role. We are looking for someone who is comfortable researching prospects, building lead lists, running outreach, following up, qualifying opportunities and supporting sales conversations, while also helping us understand where the strongest commercial opportunities may exist.

What You Will Do:
• Research and identify organisations that could be a strong fit for the platform
• Identify relevant decision-makers and understand the operational challenges they may be facing
• Build and maintain targeted prospect lists
• Run personalised outbound outreach through email, LinkedIn and other suitable channels
• Follow up consistently and develop conversations with interested prospects
• Qualify opportunities based on business need, urgency, product fit and buying signals
• Arrange and support discovery calls or demos
• Maintain a clear view of outreach activity and the developing sales pipeline
• Explore and evaluate potential market segments and use cases
• Help refine our understanding of ideal customer profiles
• Test different targeting, messaging and positioning approaches
• Identify patterns in customer problems, objections and buying behaviour
• Share structured market feedback and insights from prospect conversations
• Identify potential referral, partnership or other business development opportunities where relevant
• Help turn successful early opportunities and learnings into a more repeatable sales approach
• Work directly with the founder to improve the commercial strategy and product positioning

What We Are Looking For:
We are looking for someone with experience or a strong background in B2B lead generation, business development or sales, ideally within SaaS, software or technology services.
You should be comfortable working independently and taking initiative. This is an early-stage environment, so you will not always be given a finished prospect list, fixed script, fully defined ideal customer profile or established sales playbook.
We value someone who can take a direction, research it, form a hypothesis, test different approaches and use the results to d ---------- what to try next.

You should be comfortable understanding how a business operates and identifying problems that may be worth solving, rather than simply promoting a list of product features.

Strong written and spoken English is important, as is the ability to create thoughtful and personalised outreach rather than relying on generic high-volume messaging.

Experience using LinkedIn, email outreach tools and CRM or sales tracking software is useful.

We would particularly value someone who is:
• Commercially curious
• Strong at research and qualification
• Comfortable having exploratory conversations with prospects
• Able to distinguish strong opportunities from poor-fit leads
• Comfortable working with ambiguity and limited structure
• Able to turn customer and market feedback into useful commercial insights
• Interested in understanding both the product and the businesses we are trying to serve

Compensation will include a base salary plus an attractive, performance-based commission structure with strong earning potential.

Product and Market Contribution:
Because the product is still at an early stage, we are looking for someone who is interested in understanding the product vision deeply, rather than treating sales and product as completely separate areas.

To sell the platform effectively, you will need to understand the problems it is trying to solve, how its capabilities fit together, and why certain organisations may benefit from it.

We therefore value someone who is curious about the product itself and willing to contribute commercial insights by:
• Sharing recurring problems identified during prospect conversations
• Highlighting use cases or customer needs that appear repeatedly
• Challenging or improving how the product is positioned
• Suggesting improvements to messaging based on market feedback
• Helping identify assumptions that should be tested
• Contributing lightweight input into product discussions where customer and market insight is relevant

You will not be expected to act as a product manager. The goal is to have someone who sees business development and sales as a source of product and market learning, and who is comfortable contributing those insights as the business develops.

This is intended as a long-term position. We are looking for someone who can grow with the business, take increasing ownership over business development and sales, and become a key part of the commercial side over time.

How Success Will Be Measured
At this stage, we are more interested in the quality of opportunities and what we learn from the market than in pure outreach volume.
Success will be measured around:
• Qualified prospects identified
• Meaningful sales conversations started
• Discovery calls or demos booked
• Development of genuine early-stage opportunities
• Quality of qualification and prospect selection
• Useful insights about customer problems and market segments
• Improvement in targeting, messaging and positioning over time
• Contribution toward building a more repeatable commercial approach

When Applying, please include a short video introduction with your application.
In the video, please cover:
• A brief summary of your B2B lead generation, business development or sales experience
• Examples of SaaS, software or services you have previously worked with
• The prospecting channels and approaches you normally use
• How you would approach generating the first qualified opportunities for an early-stage B2B SaaS product
• An example of a situation where you had to work with limited structure and take initiative
• Whether you are comfortable contributing market and customer insights beyond pure sales execution
• Your salary or compensation expectations
The video does not need to be highly produced or formally presented. We are mainly interested in understanding your experience, how you think, and how you communicate.

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Business Development & Lead Generation for a B2B SaaS

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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