Head of Marketing

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: TYPE OF WORK

Full Time

: SALARY

N/A

: HOURS PER WEEK

40

: DATE UPDATED

Oct 3, 2026

JOB OVERVIEW

Head of Marketing — Hüga Collective

**Location:** Remote
**Type:** Full-time

Why We Exist

Hüga Collective was built on a simple belief: home should feel like a place you exhale in. We design hygge-inspired lighting — paper lamps, floor lamps, table lamps, and candle warmers — for people who want their space to feel warmer, slower, and more like *them*. We're not selling light fixtures. We're selling the feeling of coming home.

We're a small, fast-moving DTC brand, and we're looking for a Head of Marketing to become the strategic force behind everything we do next.

The Role

You'll be the marketing strategist and operator for the entire brand — the person who connects the dots between what we make, how we talk about it, and how we grow. You'll set direction, lead a small creative team, and get hands-on with the channels that drive our growth: email and performance.

This is a builder's role. You'll have real ownership and a direct line to the founder.

### What You'll Own

- **Marketing strategy** — Set the roadmap across acquisition, retention, and brand, and make the calls on where we invest our time and budget.
- **Team leadership** — Oversee and direct our video editors and content designer, keeping creative output aligned with strategy and on brand.
- **Email marketing** — Strategize and create flows and campaign strategy (we run on Klaviyo), working alongside our designer contractor to keep the calendar sharp and revenue-driving.
- **Performance & growth content** — Lead ideation for ad creative and performance content, working closely with our creative team to turn insights into content that converts.
- **Influencer marketing** — Oversee our influencer strategy, from identifying the right partners to managing relationships and turning collaborations into content that performs.
- **Brand stewardship** — Make sure everything we put into the world sounds and feels like Hüga — warm, intentional, never generic.

## What You Bring

- **6+ years** in digital marketing, with real ownership of strategy — not just execution
- Proven experience marketing for an **ecommerce brand** (DTC strongly preferred)
- A track record of **managing or directing a creative team** (video editors, designers, contractors)
- Fluency in **email marketing** — flows, segmentation, campaign strategy (Klaviyo experience a plus)
- A sharp eye for **performance/growth ad content** — you can ideate concepts that are built to convert, not just look nice
- Experience running or overseeing **influencer marketing**, from partner sourcing to relationship management
- **Fluent English**, written and spoken — you'll be shaping our voice
- You think like an owner. You see the whole board — brand, growth, team — and you know how to move all three forward at once.

## Why Hüga

- A brand with a clear point of view and room for you to shape where it goes next
- Direct access to leadership — your strategy becomes the strategy
- A small team that moves fast and cares deeply about the craft
- The chance to build the marketing function from a real leadership seat, not inherit someone else's playbook

---

*Hüga Collective is a home lighting brand built on the idea that comfort is a form of care. If that resonates with you — and you're ready to lead — we'd love to hear from you.*

SKILL REQUIREMENT

Performance Marketing Email Marketing

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Head of Marketing

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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