SEO & GEO Specialist

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TYPE OF WORK

Part Time

SALARY

$7/hour

HOURS PER WEEK

15

DATE UPDATED

Sep 21, 2026

JOB OVERVIEW

A fantastic opportunity has become available for an experienced SEO & GEO Specialist to join a growing, award-winning UK education business remotely from the Philippines.

Giant Journeys provides exciting, immersive workshops to primary schools across the UK and Ireland, using everything from Virtual Reality and Artificial Intelligence to dinosaurs, forensic science and codebreaking.

We’re growing quickly, and we’re now looking for someone to take real ownership of our organic search strategy.

This isn't a role where you'll simply be given a list of keywords and asked to write a few blog posts.

We want someone who understands SEO, thinks strategically, identifies opportunities independently and can help us increase our visibility across Google AND the rapidly developing world of AI search.

Initially, this will be a part-time position, with the potential for the role and hours to grow as the business continues to expand.

Your job will be simple:

Help Giant Journeys become one of the most visible primary school workshop companies in the UK online.

You’ll take responsibility for improving our organic visibility, increasing relevant website traffic and ultimately generating more enquiries from schools.

We’re particularly interested in someone who understands both traditional SEO and GEO (Generative Engine Optimisation) – helping businesses appear within AI-generated search results from platforms such as ChatGPT, Google AI Overviews, Gemini, Perplexity and other emerging AI search tools.

Key Responsibilities & Accountabilities

You will take ownership of our SEO/GEO activity, including:

Developing and implementing our overall SEO strategy;
Carrying out keyword research and identifying new ranking opportunities;
Analysing competitors and identifying keywords and content opportunities they are successfully targeting;
Improving rankings for commercially important searches such as primary school workshops and individual curriculum/topic-based workshops;
Carrying out on-page SEO across our website;
Optimising page titles, meta descriptions, headings, internal linking and page structure;
Identifying opportunities for new landing pages and service pages;
Developing and managing an SEO content strategy;
Researching and planning blog content based on genuine search opportunities;
Updating and improving existing content rather than simply producing endless new articles;
Identifying keyword cannibalisation and other content issues;
Carrying out technical SEO audits and identifying issues affecting rankings;
Working with WordPress and making straightforward SEO changes where appropriate;
Monitoring indexing and performance through Google Search Console;
Using GA4 and other analytics tools to understand organic traffic and conversions;
Identifying and resolving crawling, indexing, sitemap and schema issues;
Implementing and improving structured data/schema markup;
Monitoring Core Web Vitals and other technical SEO factors;
Building and improving our backlink profile;
Identifying relevant, high-quality link-building opportunities;
Supporting digital PR and authority-building opportunities;
Monitoring competitor backlink strategies;
Improving local and geographical search visibility where relevant;
Developing our GEO / AI Search strategy;
Structuring content so that Giant Journeys has a greater chance of being referenced or recommended by AI search engines;
Improving topical authority and entity signals around Giant Journeys and our specialist workshop topics;
Identifying opportunities for citations and mentions on authoritative third-party websites;
Monitoring visibility within Google AI Overviews, ChatGPT, Gemini, Perplexity and other emerging search platforms;
Staying up to date with changes to Google Search and AI-powered search;
Providing a clear monthly report showing what has been completed, what has improved and what should happen next.

What We're Looking For

We are not looking for someone who needs to be micromanaged.

We want someone who can look at our website, rankings, competitors and data and tell us:

"This is what I think we should do next – and this is why."

You should have genuine hands-on SEO experience and be comfortable demonstrating results you have achieved previously.

Experience with tools such as the following would be useful:

Google Search Console
Google Analytics 4
Google Keyword Planner
Ahrefs / Semrush / Ubersuggest or similar
Screaming Frog
WordPress
Rank Math / Yoast or similar
Google Trends
PageSpeed Insights

You don't necessarily need experience with every tool listed above.

More important is that you really understand SEO rather than simply knowing how to operate SEO software.

Knowledge and practical experience of GEO, AI search optimisation, AI Overviews and LLM visibility would be a major advantage.

Personal Characteristics

You will be:

Highly organised;
Analytical and naturally curious;
Extremely attentive to detail;
Proactive rather than waiting to be told what to do;
Comfortable researching and solving problems independently;
Able to explain SEO in straightforward language;
Interested in understanding the commercial reason behind the work you're doing;
Reliable and able to meet deadlines;
Comfortable taking responsibility for results;
Someone who keeps learning as SEO and AI search evolve.

Most importantly, we want somebody who cares about getting results rather than simply completing tasks.

About Giant Journeys

Giant Journeys is a growing UK-based primary school workshop company.

We deliver immersive educational experiences including Virtual Reality, Artificial Intelligence characters, CSI forensic science, World War II codebreaking, fossil digs and visits from our enormous 5-metre-long T-Rex.

We've already worked with tens of thousands of children across the UK and have received 100+ five-star reviews.

We're ambitious about where the company is going next, and organic search will be an important part of that growth.

You'll therefore have the opportunity to make a genuine impact rather than being one person in a huge marketing department.

Working Arrangements

This is a remote position based in the Philippines, so you can work from home.

You'll need:

A strong and reliable internet connection;
Your own suitable computer;
Excellent written English;
The ability to communicate clearly and regularly.

The position will initially be part-time.

We're flexible regarding when you complete most of your work because we understand there is a significant time difference between the Philippines and the UK.

However, there will need to be some agreed overlap with UK working hours for meetings and communication.

For the right person, there is significant potential for the role to grow alongside the business.

How to Apply

If you would like to be considered, please send us an application explaining:

How many years of SEO experience you have;
Examples of websites or businesses where you have personally improved organic search performance;
What results you achieved;
Which SEO tools you regularly use;
Your experience with WordPress;
Your experience with GEO, AI search, Google AI Overviews or optimising content for platforms such as ChatGPT, Gemini or Perplexity;
How many hours per week you are currently available;
Your expected hourly/monthly salary for a part-time position.

Please include examples, screenshots, case studies or other evidence of previous results wherever possible.

IMPORTANT: To show us that you've read the full job description, please start your application with the words:

"GIANT SEO"

Applications that don't include these words at the beginning may not be considered.

The Next Stage

Shortlisted candidates will be asked to answer a few additional questions so that we can understand how they approach SEO strategically.

You may also be asked to complete a short SEO review of part of our website and identify the opportunities you would prioritise.

This is purely to assess your skills and thinking. Any sample work requested as part of the recruitment process will not be used commercially.

We're looking for someone who wants to become an important part of a growing business rather than simply picking up another freelance SEO project.

If that sounds like you, we'd like to hear from you.

SKILL REQUIREMENT
Google Analytics On-Page SEO Analysis
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