Lead Graphic Designer

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TYPE OF WORK

Part Time

SALARY

N/A

HOURS PER WEEK

19

DATE UPDATED

Sep 18, 2026

JOB OVERVIEW

Starbond is looking for an experienced Lead Graphic Designer to drive our creative direction, strengthen our brand standards, and improve the quality and efficiency of our design output.

This is a hands-on leadership role for someone who combines advanced design expertise with actual management experience. You should be highly disciplined in design principles, capable of establishing clear visual standards, and confident guiding designers, freelancers, and other creative contributors.

The ideal candidate does more than make designs look good. You understand how visual communication supports marketing goals, can build strong base concepts that others can adapt, and know how to use AI and modern creative tools to produce quality work more efficiently.

Key Responsibilities

Creative Direction and Brand Leadership
Lead Starbond’s overall visual direction across digital marketing, print, packaging, social media, and e-commerce.
Create, develop, and maintain comprehensive brand guidelines and visual standards.
Translate business and marketing objectives into strong, consistent creative concepts.
Establish clear standards for typography, layout, color, hierarchy, composition, negative space, and visual storytelling.
Identify inconsistencies or weaknesses in creative work and provide clear recommendations for improvement.
Develop strong base designs and scalable creative systems that can be efficiently adapted across campaigns and platforms.

Team and Creative Management
Manage, guide, and provide creative direction to designers, freelancers, and other creative contributors.
Assign and prioritize design projects based on business needs, deadlines, and expected impact.
Review creative work and provide specific, constructive, and actionable feedback.
Set clear expectations for quality, turnaround time, file organization, and brand consistency.
Help team members improve their design judgment, technical execution, and use of creative tools.
Monitor project progress and address quality or productivity issues before they affect deadlines.
Collaborate with marketing leadership and other departments to keep creative projects aligned with company priorities.

Design Production
Personally create high-priority marketing assets, key campaign concepts, templates, and foundational designs.
Produce digital and print materials such as:
Website and landing-page graphics

Email marketing visuals
Social media content and advertisements
Brochures, flyers, posters, catalogs, and product inserts
Product packaging and labels
Product infographics and e-commerce listing images
Amazon storefront and A+ Content
Campaign concepts and promotional materials
Prepare accurate, production-ready files for digital and print use.
Review dielines, proofs, dimensions, colors, bleeds, and other production specifications.

Workflow, AI, and Production Efficiency
Introduce efficient design workflows that improve both creative quality and production speed.
Use AI-assisted design tools, automation, templates, and reusable creative systems where appropriate.
Help the creative team use AI as a practical tool for concept development, variation generation, image production, editing, and repetitive design work.
Evaluate productivity based on the quality, usefulness, and timeliness of completed output—not hours worked alone.
Reduce unnecessary revisions by clarifying briefs, establishing standards, and producing stronger initial concepts.
Stay current with emerging AI capabilities, design technologies, and creative-production practices.
Maintain quality control and original creative judgment when using AI-generated or AI-assisted materials.

Requirements

Leadership Experience
At least 5 years of professional graphic design experience, preferably supporting marketing, e-commerce, retail, or consumer-product brands.
Previous experience as a Lead Designer, Senior Designer with leadership responsibilities, Design Manager, Art Director, or similar position.
Demonstrated experience managing designers, freelancers, or creative projects.
Significant experience establishing creative direction and developing or enforcing brand guidelines.
Ability to evaluate creative work, explain design decisions, and coach others toward better output.

Technical and Creative Expertise
Advanced proficiency in Adobe Illustrator, Photoshop, and InDesign.
Strong command of typography, layout, composition, color theory, hierarchy, spacing, and visual storytelling.
Strong understanding of print-production requirements, including dielines, bleeds, color modes, resolution, and file preparation.
Ability to design for digital, print, packaging, social media, and e-commerce applications.
Experience with collaborative tools such as Figma or Canva is an advantage.
Experience creating Amazon listing images or A+ Content is preferred but not required.
Familiarity with AI-assisted creative tools and workflows is strongly preferred.

What We’re Looking For
A disciplined designer who consistently applies fundamental design principles.
A creative leader who can establish direction rather than wait for highly detailed instructions.
A hands-on manager who can both produce excellent work and improve the work of others.
Someone who understands the difference between completing a task and creating an effective marketing asset.
A professional who values output quality, speed, accuracy, and business impact.
Someone comfortable adopting AI and new technology to strengthen—not replace—creative judgment.
A clear communicator who can give and receive direct, constructive feedback.
A proactive problem-solver who identifies inefficiencies and recommends practical improvements.
Portfolio and Application Requirements

Applicants must submit an updated resume and portfolio. The portfolio should include examples of:

Brand guidelines or visual identity systems
Campaign concepts and creative direction
Digital and print marketing materials
Packaging or product-label design
E-commerce or consumer-product design
Projects completed by a team under the applicant’s creative direction

SKILL REQUIREMENT
Graphic Design Leadership
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