Part Time
$4/hour
15
Sep 16, 2026
About Lyra (
The role
- Source and qualify HK creators on Instagram
- Keep a shared pipeline tracker handle, followers, engagement rate
- Send first-touch DMs and follow-ups in your own voice
- Track replies, gifting, and end to end seeding
What makes a creator a fit:
1. Size. 2,000–15,000 followers. We would like to work with smaller influencers who would be able to create more authentic content.
2. Based in Hong Kong with a Hong Kong audience
3. High engagement rate
4. Fits one of our four content pillars:
- Corporate girlie Office life, commute, desk setups, WFH days, outfits
- Lifestyle / wellness Pilates, gym, matcha, cafés, slow mornings, skincare
- Productivity / inspirational Study-with-me, routines, planning, motivation, self-development
- Side quest An actual story — a hobby, a project, a build, something interesting she's doing
Who you are
Skilled and experienced in identifying underrated micro influencers that fit with brands
Fluent English
Takes initiative to reach out and is organized with managing leads
Apply by finding 5 Hong Kong Instagram creators, 2,000–15,000 followers, who you think fits Lyra on content and engagement.
For each, please provide a screenshot of the creator's profiles and a brief sentence on why you think that creator can be a good fit for the brand. That can be compiled into a pdf and sent directly to us here!