Senior Meta Ads & Creative Strategist

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: TYPE OF WORK

Full Time

: SALARY

80,000–120,000 PHP/month

: HOURS PER WEEK

TBD

: DATE UPDATED

Sep 16, 2026

JOB OVERVIEW

We are U.S.-based digital marketing agency specializing in home-service contractors. We’re looking for a Senior Meta Ads & Creative Strategist who can own both paid-social strategy and the creative engine behind it.

This is not a role where someone else hands you campaigns and creative to execute.

We want someone who is constantly thinking:

Who are we trying to reach? Where are they in the buyer journey? What should they see next? What creative are we missing? What should we test?

What You’ll Own

* Build, manage and optimize Meta Ads campaigns for lead-generation clients.
* Develop full-funnel strategies across brand awareness, consideration, conversion and remarketing.
* Build audiences and use engagement, video views, website traffic and other signals to move prospects further through the buyer journey.
* Own the creative testing pipeline — concepts, hooks, offers, ad copy and new testing ideas.
* Create polished static ads in Canva or similar tools and edit short-form video using client footage, B-roll, testimonials and existing assets.
* Identify creative fatigue and determine what to iterate, kill or scale.
* Create creative briefs, shot lists and clear asset requests so our team and clients know exactly what we need to produce stronger campaigns.
* Analyze performance beyond CPL, including lead quality and business outcomes when CRM and call-tracking data are available.
* Collaborate with our Google Ads specialist and account team so Meta, Search, LSA and remarketing work together throughout the buyer journey.

You’re Probably a Great Fit If…

You have hands-on experience managing Meta Ads for lead-generation businesses and understand that great paid social requires both strong media buying and great creative.

You’re comfortable in Meta Ads Manager, but you can also open Canva or a video editor and actually create the next thing you want to test.

You understand full-funnel strategy, performance creative, structured testing and direct-response copywriting.

Most importantly, you’re proactive.

We don’t want someone waiting for a manager to say, “We probably need some new ads.” We want you spotting the opportunity, developing ideas and keeping the creative pipeline moving.

Experience working with U.S. clients, home-service companies or other local lead-generation businesses is a major plus.

About the Role

This is a full-time position, not freelance work squeezed around other clients. We’re looking for someone who wants to become an important part of our team, take ownership of their work and grow with us.

We offer paid time off, paid U.S. holidays, a supportive remote team and plenty of room to bring your own ideas to the table.

Compensation: ₱90,000–₱130,000 PHP/month, depending on experience and demonstrated ability across Meta Ads, full-funnel strategy and performance creative.

How to Apply

Please read this section carefully.

Start your application with the word HOOK.

Include a link to one Meta ad or piece of performance creative you personally created that you’re proud of, and briefly tell us why you think it worked.

Then answer these three questions:

1. Tell us about one Meta lead-generation campaign you personally owned. What did you handle?
2. You’re launching Meta Ads for a roofing company. Briefly describe the funnel you would build from brand awareness through an estimate request.
3. A campaign has a great CPL, but the client says the leads are terrible. What would you investigate?

We’re looking forward to hearing from you!

SKILL REQUIREMENT

Facebook Ads Advertising And Marketing Design Creative Advertising

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Senior Meta Ads & Creative Strategist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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