B2B Cold Calling Specialist

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: TYPE OF WORK

Full Time

: SALARY

1500

: HOURS PER WEEK

46

: DATE UPDATED

Sep 24, 2026

JOB OVERVIEW

Lightsail Solutions is a venture-backed, US-based freight forwarding startup making global freight and procurement simpler, more transparent and more efficient. As an early-stage company, our priorities and processes evolve quickly.

This role is primarily focused on generating qualified sales opportunities through B2B cold calling to American businesses, particularly in e-commerce, construction and machinery. You will identify businesses with international shipping needs, source decision-maker contact information and initiate conversations about our freight forwarding services.

You will be responsible for the full outbound calling workflow, from prospect research, data scraping and list building to cold calling, follow-ups and lead qualification. You should be comfortable working independently, building your own prospect pipeline and using software tools and performance data to improve results.

Responsibilities

* Own the end-to-end execution of B2B cold calling and outbound lead generation targeting the US market
* Identify and research prospective customers, including e-commerce brands, Amazon sellers, construction businesses, equipment dealers and machinery importers
* Use prospecting software, web scraping tools, business directories and data enrichment platforms to build targeted calling lists
* Source and verify company information, decision-maker names, job titles and business phone numbers
* Identify the people responsible for shipping, logistics, procurement or purchasing within target companies
* Make outbound calls during relevant US business hours, navigate gatekeepers and engage decision-makers
* Clearly communicate our freight forwarding services and tailor your approach to each prospect’s industry and shipping needs
* Qualify prospects based on shipping routes, cargo types, shipment volumes, frequency, timelines and current logistics challenges
* Handle objections professionally and identify opportunities to provide quotations or arrange further discussions
* Develop, test and refine call scripts, opening statements, discovery questions and follow-up approaches
* Maintain consistent follow-ups with interested prospects through calls and supporting emails
* Pass qualified opportunities to the relevant sales or operations team with accurate contact information and shipment requirements
* Maintain organised CRM records, including call outcomes, prospect notes, qualification details and next actions
* Track calls made, decision-maker conversations, qualified leads, quotation opportunities and conversions
* Research new tools, data sources and prospecting approaches, and troubleshoot issues independently

Requirements
* Proven experience in B2B cold calling, outbound sales or appointment setting targeting American businesses
* Fluent spoken English, with clear pronunciation and the confidence to hold professional conversations with US clients
* Strong written English for follow-up emails and accurate CRM notes
* Experience independently researching prospects and building calling lists, rather than relying solely on leads provided by an employer
* Hands-on experience with prospecting and contact enrichment tools such as Apollo, ZoomInfo, Lusha, LinkedIn Sales Navigator or similar platforms
* Experience using web scraping or data extraction tools to collect and organise business information
* Comfortable using diallers, VoIP systems, CRM software and spreadsheets
* Ability to navigate gatekeepers, reach decision-makers, handle objections and maintain productive sales conversations
* Strong discovery and qualification skills, with the ability to distinguish genuine shipping opportunities from general interest
* Able to manage prospecting, daily calling activity and follow-ups independently with minimal supervision
* Results-driven and comfortable working towards agreed activity and qualified-lead targets
* Proactive and resourceful, with the ability to learn new tools and resolve problems independently
* Strong attention to detail when managing prospect data and recording customer requirements
* Available to work during US business hours
* Reliable internet connection, a suitable headset and a quiet working environment
* Available to start immediately or within a short notice period is an advantage

Nice to Have
* Previous sales or lead generation experience in freight forwarding, logistics, supply chain or international shipping
* Experience prospecting e-commerce brands, Amazon sellers, construction companies, equipment dealers or machinery importers
* Previous experience with a B2B outbound sales or lead generation agency serving US clients
* Familiarity with international freight concepts, including air freight, ocean freight, FCL, LCL and Incoterms
* Experience using import/export shipment data to identify potential customers
* Experience with tools such as Clay, Apify, Octoparse, Instant Data Scraper or similar prospecting and automation platforms
* Familiarity with CRM systems such as HubSpot, Pipedrive or Salesforce
* Experience building an outbound calling process from scratch and improving performance through call reviews and data analysis

Compensation
Up to US$1,500 per month, depending on relevant experience and technical knowledge. Commissions payable on qualified leads generated.

SKILL REQUIREMENT

Outbound Sales Outbound Calls Freight Forwarding

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B2B Cold Calling Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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