Local SEO & Citations Specialist — LeadSnap Expert (US Moving Industry Clients)

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TYPE OF WORK

Any

SALARY

800

HOURS PER WEEK

40

DATE UPDATED

Sep 9, 2026

JOB OVERVIEW

# Local Citations Specialist — LeadSnap Expert (US Moving Industry Clients)

**Pay:** $800/month to start — *negotiable, and we'll pay more for the right person with real hands-on LeadSnap/BrightLocal experience*
**Hours:** Full-time, 40 hrs/week (adjust to your preferred schedule/timezone overlap required)
**Type:** Long-term, ongoing — this is not a project-based gig

---

## About Us

Moving Engine is a digital marketing agency built exclusively for moving companies. We run SEO, paid ads, and lead management for a portfolio of moving company clients across the US, backed by our own in-house CRM/lead platform. Our SEO team is growing, and we need a specialist who can own **local citations and directory listing management** across our entire client portfolio.

## The Role

We're not looking for a generalist. We're looking for someone who lives inside citation and directory-listing tools every day — who can keep NAP (Name/Address/Phone) data clean, consistent, and synced across dozens of directories for every client, and who treats **LeadSnap** as the backbone of that workflow. BrightLocal experience is a strong plus alongside it.

## What You'll Do

- **Citations management (top priority):** Build, correct, and maintain accurate, consistent citations across business directories for every client, using **LeadSnap** as the primary system of record and BrightLocal as a supporting tool.
- **LeadSnap workflow ownership:** Run citation syncs and audits through LeadSnap, keep each client's directory data current, and use it to flag and resolve NAP inconsistencies as they appear.
- **Citation audits & cleanup:** Regularly audit each client's citation profile for duplicate, outdated, or incorrect listings, and get them corrected or removed.
- **Directory & business listing management:** Submit and maintain listings across relevant business directories beyond the core citation platforms, including moving-industry-specific directories where useful.
- **Reporting:** Track citation coverage and accuracy per client, and report monthly on what was fixed, added, or is still outstanding.

## Requirements

- **Minimum 3 years of hands-on local SEO experience**, with a clear focus on **citations and directory listing management** — not general on-page or technical SEO
- **Proven, demonstrable experience with LeadSnap** (or comparable citation platforms — BrightLocal, Whitespark, Synup, Yext) — you should be able to speak to exactly how you've used it to manage citations at scale
- Strong understanding of local SEO ranking factors — citations, NAP consistency, and how directory data feeds Google Business Profile visibility
- Excellent written and spoken English
- Comfortable managing citations across a portfolio of 10–15+ client websites at once
- Self-directed — able to run citation cleanup and directory submissions without hand-holding
- **Big plus:** experience with home services, local service businesses, or moving/relocation industry SEO

## Compensation & Growth

- Starting pay: **$800/month**
- We are explicitly willing to pay more than this for a candidate who can prove real, hands-on LeadSnap experience — tell us in your application if this applies to you
- Long-term role with a growing agency, room to take on more scope as you prove out results

## How to Apply

To be considered, please submit:

1. A short summary of your citation-building process — how you use LeadSnap (or a comparable tool) to manage listings across many client locations
2. Your specific experience with **LeadSnap**, and separately with BrightLocal if you have it
3. A quick example: how would you find and fix a NAP inconsistency across 40+ directories for one client?
4. Your available start date and monthly rate expectation

**Important:** To confirm you've read this whole post, please start your application with the phrase **"Citation Captain"** in the subject line. Applications without it will not be reviewed.

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