Full Time
Negotiable
TBD
Sep 19, 2026
Creative Strategist - Performance Creative & Offer (E-commerce Focus)
Connect Social · Full-time · Remote (Worldwide) · Mid-Senior
Connect Social is a performance marketing partner for e-commerce and DTC brands. We've worked with 120+ brands across subscription, established DTC, celebrity/creator, and high-stakes niches including politics. We run paid media, email/SMS, CRO, creative, and influencer under one roof, which means the Creative Strategist here is not a moodboard role. You own the angles and the offer path that make paid media work.
We're hiring one Creative Strategist. Location is open globally. English must be completely fluent (written and spoken). This is a high-output remote seat: we expect people who can sustain 40+ hours/week and are willing to work weekends when launches, creative cycles, or client syncs need it. If that is not a hard yes, do not apply.
Before you apply: answer these (must be YES to all three)
1. Are you willing to work over 40 hours a week?
2. Are you willing to work over the weekend?
3. Is your English completely fluent for client calls and Slack (written and spoken)?
If any answer is no, this role is not a fit. Applications that do not confirm all three will be declined.
What you will own
- End-to-end creative strategy for a book of e-commerce accounts: angles, ICP unlocks, hooks, concepts, first tests, and a clear kill list
- End-to-end offer strategy: PDP, promo, bundle, upsell, post-purchase, popup, and landing path, with margin constraints named, not ignored
- Creative briefs that a designer, editor, or UGC creator can execute without guessing, written for production, not for applause
- Reading live paid results with media buyers and turning them into the next brief within the same cycle
- Competitive and market research that changes the test plan (real ads, real paths), not recap theater
- Creative sync leadership: lock ≤3 ICPs, leave with one executable angle per ICP (owner + due date)
- Working with media buyers, design/edit (including Philippines production), and founders clear, direct, no fluff
Non-negotiable qualifications
- English: Completely fluent (written and spoken). Client calls and Slack are in English.
- Hours: 40+ hours/week and weekends when needed. US Eastern overlap required.
- Tenure: 3+ years performance creative strategy / growth creative for e-commerce/DTC. Pure brand without paid accountability is not enough.
- Two pillars: creative (angle/ICP/hook/test/kill) AND offer (path, promo, PDP, upsell). Path is where the click lands.
- Paid literacy: Meta creative testing (kill/iterate/scale) from data, not taste.
- Brief craft: briefs that ship, specs, references, do/don't, hook variants, success criteria.
- Research with receipts: live competitor ads + landing paths → specific test for this client.
- Operator tone: short, clear, founder-ready. No AI slop or fake consensus recaps.
- Setup: reliable internet, quiet space, own computer for Meet/Slack/docs/ad libraries.
Hard nos
- AI tools writing briefs/hooks/strategy as a substitute for your thinking (research tools OK; ghostwritten strategy not)
- Creative director energy with no paid performance accountability
- Cannot work US Eastern overlap or weekends when a launch needs it
You'll stand out if you have
- UGC casting/briefing at scale
- Subscription, supplements, politics-adjacent, or compliance-sensitive verticals
- Sat with media buyers and changed next week's creative mix from that day's data
- Portfolio briefs shipped ads measured outcomes (anonymized OK)
The mentality we are hiring for
You figure it out. You are a perfectionist about output. Your attention to detail is uncomfortable. You are relentlessly curious. You own the outcome. You operate independently.
How to apply
1. Confirm YES to all three: (a) 40+ hours/week, (b) weekends, (c) complete English fluency.
2. Portfolio or 23 brief→adresult receipts, LinkedIn, location/timezone.
3. Apply through OnlineJobs.ph.
Connect Social · Remote worldwide · Full-time