AI Creative Strategist & Static Ad Expert for E-Commerce | Full-Time Growth Role

We are a fast-growing e-commerce company building and scaling multiple brands through performance marketing.

Our team is made up of ambitious, intelligent and creative people who move quickly, test aggressively and constantly look for ways to improve.

We are now looking for an exceptional **Creative Strategist / AI Static Ad Expert** to join our team long-term.

This is NOT simply a graphic design position.

We are looking for someone who understands **direct-response advertising, creative strategy, AI and consumer psychology** and can take winning ads, understand WHY they are working, and develop new variations and completely new concepts around them.

Our main focus is **static advertising**, although video editing experience is a major advantage.

Job Responsibilities:

* Create high-quality static ad variations based on our existing winning creatives.
* Analyse winning advertisements and identify the hooks, angles, messaging and visual elements responsible for their performance.
* Develop completely new creative concepts rather than simply copying existing advertisements.
* Create new hooks, angles and visual approaches for different stages of customer awareness.
* Develop **Top of Funnel creative concepts**, including native-style ads with longer-form text and copy designed to educate, create curiosity and introduce customers to new problems or solutions.
* Use AI extensively to speed up creative research, ideation, copywriting and production.
* Use **Claude** to help develop creative concepts, angles, hooks, copy and detailed prompts.
* Turn these concepts into strong visual prompts that can be produced using tools such as **Gemini** and other leading AI image-generation platforms.
* Continuously create multiple variations of winning concepts for creative testing.
* Research competitors and advertising trends to identify new creative opportunities.
* Work closely with the rest of our marketing team to develop creatives around products we are currently scaling.
* Understand feedback and rapidly iterate creatives based on performance and direction.
* If experienced with video editing, create video variations and new video concepts alongside static creatives.
* Constantly stay up to date with new AI platforms, models, workflows and creative-generation techniques.

Skills & Capabilities:

* Strong experience creating **direct-response static advertisements**, preferably for e-commerce brands.
* Excellent understanding of creative strategy and what makes someone stop scrolling, read an ad and take action.
* Strong understanding of customer psychology, hooks, angles, awareness levels and advertising concepts.
* Highly experienced with AI and genuinely interested in staying ahead of new AI developments.
* Very familiar with **Claude** for creative ideation, copywriting, concept development and prompt creation.
* Experience using **Gemini** and other AI image-generation tools to turn concepts into finished creatives.
* Familiar with current AI tools for image generation, image editing, copywriting, creative research and content creation.
* Able to look at a winning advertisement and create multiple fresh variations without destroying the elements that made the original successful.
* Able to develop completely new concepts independently rather than waiting for step-by-step instructions.
* Strong visual judgement and extremely high attention to detail.
* Experience with Photoshop, Canva or similar creative software is beneficial.
* **Video editing experience is a major bonus**, particularly for creating variations of existing winning video ads.
* Fluent English is REQUIRED. You must be able to communicate ideas, concepts and feedback clearly and professionally.
* Familiar and comfortable working through **Slack**.
* Highly intelligent, proactive and capable of solving problems independently.
* Coachable and able to take feedback without needing constant supervision.
* Comfortable working in a **fast-paced environment** where creatives are constantly being tested and improved.

Who We're Looking For:

We are not looking for someone who simply waits to be given a design and recreates it.

We want someone who can think.

You should be able to look at a product, customer avatar or winning advertisement and start thinking:

* What other angles could we test?
* What new hooks could work?
* Why did this creative perform?
* How could we create 10 genuinely different variations?
* What would work for a customer who has never heard of this problem?
* What visual could stop someone scrolling?
* How can AI help us produce and test these ideas faster?

We want someone who becomes an important part of our creative operation and helps us continuously find new winning advertisements.

Long-Term Opportunity:

We are a fast-paced and growing team, and we are specifically looking for someone who wants a long-term position rather than another short freelance project.

The right person will have the opportunity to grow alongside the company, take on greater responsibility and increase their compensation as they prove their value.

If you consistently impress us with your ideas, work ethic and creative performance, your position and compensation will always be reviewed accordingly.

Trial & Compensation:

We will initially begin with a **1-week paid trial**.

This gives us both an opportunity to see how well you understand our workflow, creative standards, communication and expectations.

If the trial is successful, we intend to move you into a **full-time long-term role** within our team.

The hourly rate will be discussed during the interview and will depend on your experience, creative ability and overall fit.

We are willing to pay well for genuinely exceptional talent.

How to Apply:

Please send us:

* Examples of static ads you have personally created.
* Your portfolio of direct-response/e-commerce creative work.
* Examples of AI-generated creatives you have produced.
* Which AI platforms you currently use regularly.
* How you currently use Claude, Gemini or any other AI tool within your creative workflow.
* Any video advertisements you have edited, if applicable.
* A short explanation of how you would approach creating new variations from an existing winning static ad.

Please do not send a generic application.

We are looking for someone who has carefully read the role, understands what we are building and genuinely believes they can contribute to our growth.

Please include the word “BLUE” somewhere in your reply so I know you have read the full job description and fully understand what we are looking for.

If you're obsessed with creative strategy, AI, direct-response advertising and finding the next winning concept, we'd love to hear from you.