Digital Marketing Specialist

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TYPE OF WORK

Part Time

SALARY

$1200–$2,500 USD per month

HOURS PER WEEK

25

DATE UPDATED

Sep 4, 2026

JOB OVERVIEW

Work Type: Remote | Part-Time
Working Hours: Approximately 30 hours per week
Schedule: Flexible, with availability for team communication and campaign updates
Compensation: $1200–$2,500 USD per month, depending on experience, portfolio, and performance

About the Role

Growth Wing Studios is looking for a results-driven Digital Marketing Specialist to support and grow paid advertising campaigns for international clients.

This role is ideal for someone with hands-on experience in performance marketing who understands how to launch, manage, optimize, and scale campaigns based on data. You will work closely with our team to improve lead generation, conversion performance, and return on ad spend.

Key Responsibilities

- Plan, launch, manage, and optimize paid advertising campaigns across Meta Ads, Google Ads, TikTok Ads, or other relevant platforms.
- Monitor campaign performance and key metrics, including CPL, CPA, CTR, ROAS, conversion rate, and lead quality.
- Identify campaign issues and recommend practical solutions to improve results.
- Test audiences, ad creatives, offers, landing pages, and campaign structures.
- Scale successful campaigns while maintaining efficiency and profitability.
- Coordinate with the creative team by providing ideas, feedback, and clear recommendations based on ad performance.
- Prepare weekly campaign reports with insights, results, and next-step action plans.
- Support tracking and reporting setup using tools such as Meta Pixel, GA4, Google Tag Manager, and Microsoft Clarity when needed.
- Stay updated with changes in advertising platforms, tracking, and performance marketing trends.

Requirements

- At least 2 years of hands-on experience in digital marketing, paid ads, or performance marketing.
- Proven experience managing and optimizing Meta Ads campaigns is strongly preferred.
- Experience with Google Ads, TikTok Ads, lead generation, e-commerce, or local-service campaigns is a plus.
- Strong understanding of campaign metrics and optimization decisions.
- Able to analyze data and turn it into clear action steps.
- Experience managing multiple campaigns or client accounts is preferred.
- Good written English and clear communication skills.
- Reliable, detail-oriented, proactive, and able to work independently in a remote environment.

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