Performance Creative Strategist & Meta Ads Operator

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: TYPE OF WORK

Full Time

: SALARY

800$/month + bonus

: HOURS PER WEEK

40

: DATE UPDATED

Aug 30, 2026

JOB OVERVIEW

Performance Creative Strategist & Meta Ads Operator

Full-Time Remote
$800/month + Uncapped Performance Bonuses

ABOUT THE POSITION

We are looking for a highly creative, performance-driven person to take ownership of the creative pipeline for a profitable digital product advertised primarily through Meta Ads.

This is NOT a traditional Media Buyer position.

Your main objective is simple:

Find and create winning ads — and produce them at scale.

We already have a product that converts and profitable Meta campaigns.

Our biggest bottleneck is creative volume.

We want to go from testing a handful of ads to continuously testing new concepts, angles, hooks and formats every day.

WHAT YOU WILL DO

You will own the creative process from research to launch:

* Research competitors daily using Meta Ad Library and other sources
* Identify winning advertising concepts, formats, hooks and angles
* Understand WHY competitor ads work instead of simply copying them
* Develop new advertising angles for our product
* Create video ads
* Create static/image ads
* Create UGC-style and native-looking ads
* Use AI image/video tools to dramatically increase creative output
* Write hooks, headlines and ad copy
* Create multiple variations of promising concepts
* Upload and launch creatives directly inside Meta Ads Manager
* Analyze CTR, CPC, CPA, ROAS and creative-level performance
* Identify winning creatives
* Iterate aggressively on winners
* Kill weak ideas and continuously replace them with new tests

EXPECTED CREATIVE OUTPUT

We operate with a high-volume testing philosophy.

You should be capable of producing approximately 5–10 new ad variations per working day.

This does NOT mean inventing 10 completely new concepts every day.

For example:

3 new concepts
x 3 different hooks/variations
= 9 ads to test

Speed and iteration are extremely important.

We would rather test 100 good ideas quickly than spend one week making one "perfect" advertisement.

WHAT WE'RE LOOKING FOR

You should understand:

* Meta Ads
* Direct-response advertising
* Creative testing
* Hooks
* Marketing angles
* Customer psychology
* UGC advertising
* Video editing
* Static ads
* Meta Ad Library research
* CTR / CPC / CPA / ROAS
* Creative iteration

Experience with tools such as CapCut, Premiere Pro, Canva, Photoshop or similar is useful.

Experience using AI tools for image generation, video generation, voice generation or UGC production is a major advantage.

We care about performance, not beautiful branding.

An ugly ad generating a 3.0 ROAS is more valuable to us than a beautiful ad generating a 0.8 ROAS.

COMPENSATION

Base salary: $800 USD/month

PLUS performance bonuses.

There is no fixed ceiling on your compensation.

Examples of monthly scaling bonuses:

$10,000+ ad spend while maintaining 1.50+ ROAS = $200 bonus

$20,000+ ad spend while maintaining 1.50+ ROAS = $400 bonus

$30,000+ ad spend while maintaining 1.50+ ROAS = $600 bonus

$50,000+ ad spend while maintaining 1.50+ ROAS = $1,000 bonus

Exceptional performance can result in additional bonuses.

WINNING CREATIVE BONUS

You can also receive bonuses for individual winning concepts.

A creative that reaches meaningful spend while remaining profitable can qualify for an additional performance bonus.

The better the creatives perform and the more we are able to scale, the more you earn.

Our goal is to create a situation where a great Creative Strategist can earn significantly more than the $800 base salary.

IMPORTANT

We are NOT looking for:

* A generic Social Media Manager
* Someone focused on organic Instagram content
* Someone who only knows graphic design
* Someone who needs detailed instructions for every creative
* Someone who creates beautiful videos but doesn't understand performance marketing

We ARE looking for someone who thinks:

Research → Hypothesis → Creative → Test → Data → Iteration → Scale

You will have significant creative freedom.

If you see an interesting advertising format from another industry, test it.

If you see a competitor doing something interesting, understand why it works and adapt the principle.

If one of our ads starts performing extremely well, create new iterations of it.

We want someone obsessed with finding the next winning creative.

HOW TO APPLY

Please send:

1. Examples of Meta ads you personally created.
2. Screenshots of Ads Manager results associated with your creatives, if available.
3. Your experience with Meta Ads.
4. The AI tools you currently use for creative production.
5. Your experience with video editing.
6. Your experience researching competitors and Meta Ad Library.

Finally, choose one advertisement from your portfolio and explain:

* Why you believe it performed well
* What its main hook/angle was
* What 3 variations you would test next

Applications without examples of previous advertising work will not be considered.

SKILL REQUIREMENT

Advertising Facebook Ads Meta Business Suite

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Performance Creative Strategist & Meta Ads Operator

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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