Social Media & Digital Marketing Specialist (Wellness, Author & Med Spa Brands)

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: TYPE OF WORK

Any

: SALARY

$4.00-$15.00/hour

: HOURS PER WEEK

TBD

: DATE UPDATED

Aug 29, 2026

JOB OVERVIEW

WELLNESS + AUTHOR GROWTH — please start your application with this phrase so we know you read the full post.

We're hiring a hands-on Social Media & Digital Marketing Specialist to support three U.S.-based brands: a new wellness supplement brand, an author brand launching new books, and a medical spa. Specific brand and business names are kept confidential until the interview stage.

This is an individual-contributor role — not management. You'll execute owner-approved plans, contribute ideas, and report results. Overall strategy, spending approval, and major technical decisions stay with the owners. Initial focus is the supplement and author brands, with medical spa work assigned within agreed scope.

WHAT YOU'LL DO
- Prepare and publish content calendars across TikTok, Instagram, and Facebook (working knowledge of YouTube, Pinterest, LinkedIn, X, and Threads is a plus).
- Create and edit short-form video (Reels/Shorts), carousels, graphics, captions, and scripts from supplied footage and approved assets.
- Support new-book launches, supplement education content, and approved med spa promotions.
- Direct audiences to approved purchase pages, lead magnets, and booking forms; track links, codes, and results.
- Maintain contact records, tags, pipelines, and follow-up workflows in GoHighLevel (or approved CRM); keep brand audiences separated.
- Research keywords, support basic on-page SEO, and use analytics to inform content topics.
- Use AI tools (ChatGPT/Claude, Canva/CapCut) responsibly, with fact-checking and confidentiality safeguards — never fabricating claims, testimonials, or results.

REQUIREMENTS
- 2+ years of hands-on social media / digital marketing experience, or an equivalent portfolio.
- Excellent written and spoken English for U.S. audiences.
- Practical experience with TikTok, Instagram, and Facebook; strong short-video editing and caption writing.
- Experience maintaining a CRM (contacts, tags, follow-up tasks); willingness to work in GoHighLevel (direct GHL experience preferred).
- Working knowledge of basic SEO, campaign tracking, and analytics.
- Strong organization, reliable equipment/internet, and clear communication on deadlines.

PREFERRED
Experience promoting books, authors, wellness/supplement products, ecommerce brands, or medical spa services; creator/affiliate outreach; TikTok Shop; Shopify or Amazon book promotion; responsible health-marketing/advertising-disclosure awareness.

TO APPLY, PLEASE INCLUDE
1. A short introduction, your country/time zone, earliest start date, and why this role fits you.
2. Two or three portfolio examples (including a short video and written social content) — identify your specific contribution and redact any confidential client info.
3. The CRM, editing, SEO, analytics, and AI tools you've actually used.
4. One example where your work contributed to leads, sales, bookings, or email-list growth (timeframe, your role, how it was measured).
5. How you organize competing assignments across multiple brands and when you seek approval.

Shortlisted candidates may be invited to a short PAID practical assessment using non-confidential materials (scope, payment, and deadline agreed in advance — no unpaid work or live account access required).

This is an ongoing remote engagement with direct communication with the owners. Availability expectations and engagement terms will be discussed during the selection process.

SKILL REQUIREMENT

Social Media Video Editing Social Media Marketing GoHighLevel

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Social Media & Digital Marketing Specialist (Wellness, Author & Med Spa Brands)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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